Profile: Yu Feng |
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This is the public profile of Yu Feng, click here to view our interview with Yu FengAbout Yu Feng : Yu is a designer by passion and profession.
After she graduated from the Master degree of Communication Design, Pratt Institute in December 2013, She worked as a Junior Art Director in Baron & Baron, New York. From October 2016, she started her new career in Estée Lauder as Senior Designer.
Her work spans the fields of fashion, beauty, publication and property development, such as DIOR, GUCCI Beauty, BALLY, MYLA London, PUBLIC Hotel, Tory Burch Perfume. I’m specializing in branding, art direction, editorial concept.
STATEMENT OF ART:After she graduated from the Master degree of Communication Design, Pratt Institute in December 2013, She worked as a Junior Art Director in Baron & Baron, New York. From October 2016, she started her new career in Estée Lauder as Senior Designer.
Her work spans the fields of fashion, beauty, publication and property development, such as DIOR, GUCCI Beauty, BALLY, MYLA London, PUBLIC Hotel, Tory Burch Perfume. I’m specializing in branding, art direction, editorial concept.
I think design is a process from finding a problem to solving it.
ORGANIZATION:
Baron & Baron
EDUCATION:
Pratt Institute, New York, USA August 2011-December 2013
Master Degree of Communication Design
RenMin University of China, Beijing, China August 2007-June 2011
Bachelor of Fine Art in Graphic Design
EXPERIENCE:
October 2019 - Now, Senior Art Director, Baron & Baron, NYC.
October 2016 - October 2019, Senior Designer, Estee Lauder ADF, NYC.
August 2013 - October 2016, Art Director, Baron & Baron, NYC.
MIXED EXHIBITIONS:
December 2015, "Shades of Heads", REVERSE Gallery, With Alan Schaffer, Ben Forest etc. New York/United States of American.
December 2015, "Shades of Heads", Pending Exhibition, With Wenkang Ken, Xiaomeng Shi, etc. New York/United States of American.
AWARDS:
2017, Silver Winner, A’DESIGN AWARD, Italy.
2017, Winner, Amercian Graphic Design, USA.
PRESS APPEARANCES:
Chois Gallery China • August 2015
Monrowe Issue 1 • February 2015
Dopress Publication China • January 2015
The China Press • December 2014
World Journal • December 2014
Sinovision English Channel • December 2014
As If Magazine • April 2014
LANGUAGE SKILLS:
English (Advanced)
Chinese (Native)
COMPUTER LITERACY:
Adobe: Advanced.
WEB SITE:
https://florafeng.com
PORTFOLIO URL:
https://florafeng.com
REGISTRATION DATE:
2017-04-05 03:32:10
COUNTRY/REGION:
United States of America
ACCOUNT TYPE:
Professional
Awards received by Yu Feng
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B-U Campaign and Branding Design Silver A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2016 Yu Feng for Yu Feng |
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