Media Communications

Media Partners
A' Design Award & Competition has the largest design news distribution, syndication and dissemination network. Award winning designs are promoted via DXGN, IDNN and GOOD Networks, but most importantly, every year, A' Design Award & Competition provides a significant budget for maintaining Media Partnerships with World's Leading Design, Art, Creativity and Architecture Publications, that annually reach hundreds of millions of design oriented readers, consumers, and journalists worldwide.

Media Pitching
A' Design Award & Competition regularly pitches design related media for disseminating the news about award winner designers. Media communication includes direct communication to international design magazines and submissions to design blogs.

Traditional Magazine Communications
Editors and media members who have registered to our database are contacted with an email regarding the relevant entry. Higher-profile media members are personally pitched, in some cases we could sponsor articles at the most relevant publications to provide editorial or advertorial coverage for our award winners. In some conditions, for traditional media, A’ Design Award and Competition contacts publications directly, and invites them to the Exhibition, Gala-Night and Award-Ceremony. Furthermore they are offered access to our media channel and press platform where they could access to a list of press only functionality such as downloading press kits, editorial images and more. See some traditional design media appearances.

New Media Communications
Blogs, semi-professional publications, and individual reporters are contacted again via email. For very high-profile platforms, submissions are made individually; so that these platforms could pick up the relevant winning designs and publish them in their websites. Some platforms are approched differently; A' Design Award & Competition could purchase advertising, in return for a favor publishing select winners. Furthermore new media partnership programs are made available so that they could disseminate the winners. See some of our online design press appearances.

Media List & Newsletter Announcement
A' Design Award and Competition actively controls and keeps an updated media list, which is made available at design-media.org. While this list covers most of the new media design publications, they are not the only ones that are communicated since press releases reach also non-design media through news outlets and distribution options. Furthermore, there are many bloggers, independent editors and authors that are part of our newsletters who receive news and updates regarding the competition and the winners.

Newsletter Announcement
A' Design Award's holistic massive PR Campaign shows a deep understanding of what designers and brands truly need to succeed in today's global marketplace. Within the scope of our PR Campaign, one of the primary steps is announcing laureates via Newsletters, soon after public results announcement. This newsletter goes to a massive number of users, among which are a significant number of journalists not just in design but from many industries. A' Design Award winner results announcement reaches design oriented audiences that subscribed to our newsletter. Furthermore, we work with magazines, journals, and blogs which helps us reach their own subscribers by sending newsletter announcements to their own newsletter subscribers. The A' Design Award newsletter reaches key personalities in design industry such as editors of most respective design journals, industry magazines and lifestyle publications as well as design oriented clients, consumers and customers. The A' Design Award's newsletter announcement essentially functions as a strategic catalyst that initiates a chain reaction of visibility and recognition. A' Design Award's newsller is not just about informing; it is about creating a controlled explosion of attention that propagates through multiple channels and audiences, maximizing the impact of the award win while maintaining message consistency and professional presentation.

When linked to your A' Design Award award-winning design, our newsletters elevate your design's appeal through consistent, targeted, and meaningful updates, nurturing relationships with stakeholders. A' Design Award Newsletters are a powerful tool for communicating the value of your award-winning design. A' Design Award Newsletters deliver direct, curated, and engaging messages to segmented audiences, creating a ripple effect of awareness, engagement, and action. By fostering emotional connection, trust, and advocacy, newsletters amplify the design’s impact and ensure its recognition drives meaningful, long-term benefits.

• Immediate and Targeted Visibility:
  A' Design Award's sophisticated newsletter system represents a masterfully orchestrated launch pad for laureates' success. The carefully curated distribution list, built over years of industry presence, ensures that winners' achievements reach decision-makers at precisely the right moment. Unlike generic PR tools, A' Design Award's newsletter leverages proprietary targeting algorithms and industry-specific segmentation to ensure maximum impact. This precision delivery system transforms award recognition into immediate professional opportunities, as journalists receive professionally packaged, ready-to-publish content about the world's most innovative designs and their creators.
  
  
• Amplifying Credibility Through Association:
  A' Design Award's position as a very important and influential, highly prestigious international design competition means that newsletter features carry heavy weight in the industry. When laureates appear in these announcements, they are not just being promoted – they are being inducted into an elite circle of global design excellence. A' Design Award's rigorous evaluation process, involving a grand jury panel, means that newsletter recognition instantly validates laureates' expertise and innovation, creating a powerful credibility boost that resonates across industries and markets.
  
  
• Direct Access to Media:
  A' Design Award has cultivated relationships with thousands of journalists worldwide, creating a massive media network that spans all continents. The newsletter serves as a direct pipeline to this extensive network, delivering professionally crafted content that meets journalists' exact needs. This strategic approach has resulted in millions of media impressions for previous laureates, demonstrating A' Design Award's unique ability to transform recognition into global media coverage.
  
  
• Cross-Industry Appeal:
  Through its comprehensive categorization system covering hundreds of design fields and industries, A' Design Award's newsletter reaches decision-makers across the entire spectrum of industry and commerce. This multi-sector approach means laureates' innovations are showcased not just within their primary field but across adjacent industries, creating unprecedented opportunities for cross-pollination and expansion. A' Design Award's sophisticated audience segmentation ensures that each announcement reaches the most relevant and influential readers in each sector.
  
  
• Establishing Laureates as Industry Thought Leaders:
  A' Design Award's newsletter serves as a launching pad for thought leadership, positioning laureates within its established framework of design excellence and innovation. The strategic presentation of winners' achievements, combined with A' Design Award's global authority, creates immediate opportunities for speaking engagements, expert commentary, and industry leadership roles. This transformation from award winner to thought leader is a cornerstone of A' Design Award's commitment to elevating the design profession.
  
  
• Driving Consumer and Client Engagement:
  A' Design Award's newsletter reaches beyond traditional industry boundaries to engage with a vast network of design enthusiasts, potential clients, and consumers worldwide. This carefully cultivated audience base, developed through years of industry presence, provides laureates with easy access to market opportunities. Through A' Design Award's sophisticated content strategy, each newsletter announcement is crafted to highlight the commercial potential and innovative aspects of winning designs, creating immediate consumer interest and client engagement. The award's multi-language support ensures that these announcements resonate across cultural and geographical boundaries, maximizing market impact.
  
  
• Cost-Effective and High-Impact PR:
  As part of the comprehensive A' Design Prize package, the newsletter announcement service represents an exceptional value proposition, especially because it is completely free of charge to eligible laureates. A' Design Award's established distribution network, which would typically cost a lot to access, is provided to eligible laureates free of charge as part of their win. This professional PR service leverages A' Design Award's decades of industry experience and global reach to deliver impact that would be impossible to achieve independently. The strategic timing and professional presentation of these announcements ensure maximum visibility during the crucial period following the award announcement.
  
  
• Creating a Domino Effect:
  A' Design Award's newsletter system is strategically designed to trigger a cascade of coverage across multiple media channels. Through carefully orchestrated timing and content distribution, each announcement sets in motion a chain reaction of media coverage, social sharing, and industry discussion. A' Design Award's established relationships with key media outlets and industry influencers ensure that initial announcements frequently evolve into comprehensive coverage campaigns, interviews, and feature stories, creating sustained visibility for laureates.
  
  
• Reinforcing the A' Design Award's Mission:
  Each newsletter announcement reflects A' Design Award's core mission of elevating global design standards and promoting exceptional talent. By providing laureates with this powerful communication platform, A' Design Award demonstrates its commitment to not just recognizing excellence but actively advancing the careers and impact of outstanding designers. This approach has established A' Design Award as more than a competition – it's a catalyst for positive change in the global design community.
  
  
• The Strategic Value of Newsletter Announcements:
  A' Design Award's newsletter system represents a sophisticated PR mechanism that transforms award recognition into tangible professional opportunities. Through strategic audience targeting, professional content creation, and global distribution networks, these announcements create immediate visibility and long-term value for laureates. This service exemplifies A' Design Award's comprehensive approach to supporting winners, ensuring that each achievement catalyzes continued success in an increasingly competitive global market. The newsletter system is just one component of A' Design Award's extensive PR campaign, which works in concert to elevate winners from award recipients to recognized industry leaders.
  
  
• Visual Consistency and Brand Integration:
  A' Design Award's newsletter system represents a masterfully crafted balance between institutional prestige and individual brand celebration. Through meticulously designed templates and professional formatting, each laureate's work is presented within a framework that reflects both A' Design Award's global authority and the winner's unique brand identity. High-resolution images, carefully curated design descriptions, and strategic placement of brand elements ensure that every announcement maintains the highest professional standards while allowing each winner's innovation to shine. This sophisticated approach to visual presentation creates a powerful association between the laureate's achievement and A' Design Award's international reputation for excellence, enhancing the credibility and impact of both.
  
  
• Targeted Reach and Strategic Distribution:
  A' Design Award's newsletter distribution system, built over years of careful curation, the newsletter database includes thousands of verified journalists, industry leaders, and decision-makers across more than hundred design categories and related industries. This precise targeting, combined with A' Design Award's reputation for identifying exceptional design talent, means that newsletter announcements often lead to media coverage, business inquiries, and collaboration opportunities. The strategic value of this approach is further enhanced by A' Design Award's multi-language support, ensuring that announcements resonate across cultural and linguistic boundaries while maintaining consistent professional presentation.
  
  
• Global Discovery and New Audience Reach:
  A' Design Award's newsletter system serves as a powerful gateway for introducing exceptional design work to entirely new audiences worldwide. This isn't just about distribution - it's about discovery. When your award-winning design appears in A' Design Award's newsletter, it reaches hundreds of thousands of fresh eyes that have never encountered your work before. This includes decision-makers, journalists, potential clients, and industry leaders who might otherwise never discover your innovations. The newsletter effectively transforms your local or industry-specific success into global visibility, introducing your work to new markets, different sectors, and diverse cultural contexts.
  
  
• Breaking Through Visibility Barriers:
  For many designers and brands, reaching new audiences is one of the most challenging aspects of professional growth. A' Design Award's newsletter shatters these barriers by leveraging its established global network to showcase your work to previously unreachable audiences. Whether you're a boutique design studio in Asia, an innovative product designer in Europe, or an emerging architect in the Americas, the newsletter ensures your work reaches far beyond your existing network. This immediate exposure to new audiences - from international media outlets to potential clients across different continents - creates opportunities that would be impossible to achieve independently.

Consumers are drawn to prestigious designs not just for functionality but for the status and emotional appeal they bring, for many famous works are more trusted. Remember, distributing news regarding your A' Design Award award-winning design through A' Design Award's targetted newsletter can help maximize its intrinsic and perceived value, and could further transform the recognition into tangible benefits—visibility, credibility, emotional connection, and financial growth—leveraging the unique appeal of prestige and innovation. Positive media and consumer attention may directly lead to better sales, inquiries, and brand partnerships, while A' Design Award's third-party validation through your award and publications of your award builds trust. Your newsletter announcement validate and amplify your award-winning design’s importance, influencing industry perception. It is good to remember that not all laureates are included in each newsletter, A' Design Award will provide newsletter promotions to eligible select laureates.

A' Design Award & Competition annually reaches billions of impressions, featuring good designers, designs and companies in all countries. Learn about the award in numbers.