PepsiCo Design and Innovation has been awarded with the renowned Golden A' Design Award

Como, Italy, April 22, 2016 /DESIGNPRWIRE/

A' Design Award & Competition is happy to share that the work Lay's Summer Days Ltd Edition Packaging by PepsiCo Design and Innovation became winner of the prestigious Golden A' Design Award in Packaging Design Category.

Packaging Design Category Golden A' Design Award Prizewinner

A' Design Award and Competition is happy to share that the work Lay's Summer Days Ltd Edition Packaging by PepsiCo Design & Innovation became a laureate of the prestigious Golden A' Design Award in Packaging Design Category selected as a winner by the transnational referees of the A' Design Awards & Competitions among thousands of submitted projects.

Regarding Lay's Summer Days Ltd Edition Packaging

PepsiCo Design and Innovation, the designer of the award winning project Lay's Summer Days Ltd Edition Packaging says “PepsiCo set out to embrace its distinction as the planet’s most popular snack brand with a collection of special edition packages for summer. To bring the spirit and character of an iconic global brand like Lay’s to life, Lay’s partnered with French artist Malika Favre, whose unmistakable bold minimalist style – often described as Pop Art meets OpArt - has established her as one of the world's most sought after graphic artists. The collaboration brought to life classic moments of summer creating a visually striking pack on shelf and meaningful connections with consumers.” Learn more about the award winning design at: https://competition.adesignaward.com/design.php?ID=45889

Project Members for Lay's Summer Days Ltd Edition Packaging

Lay's Summer Days Ltd Edition Packaging was conceived by PepsiCo Design & Innovation

The Golden A' Design Award

The Golden A' Design Award is a prestigious award given to top 3% percentile designs that has carried out an exemplary level of excellence in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by a grand jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the best packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. Learn more at: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2016-04-22 17:26:29

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918