The design is a campaign for Kingston University's Fashion show event. The photography for this campaign is done by creating 'X' marks by on a model's body which indicates the symbolism of clothes on one's body. 'X' also indicates the tenth anniversary of the fashion school of Kingston university. E-vite was sent to all the guests and posters and brochures were displayed in the Design Museum of London.

A strong desire to make a difference through designs that reflect on real-world scenarios.

Kingston School of Art is an art and design school in the UK. It is always open for creative exploration and allows opportunities for students and staff to work together which creates a creative community. A wide range of art, design and architecture resources, an image database and a large slide collection are all housed in the modern learning resource centre. The University's own art gallery – the Stanley Picker Gallery – where artists, designers and students present a broad programme of exhibitions and events, is also based here.