The Abno logo portrays the designers’ global identities as a bilingual brand working in both Arabic and English. The name is an acronym comprised of the first two letters of the names of the designer duo that created the brand, Abeer and Noor. When displayed online or in print, the logo can be rotated 180 degrees to be read in either language. The text in pink reads abno in Arabic script. The text in black reads abno in the Latin alphabet. The logo is physically represented on business cards and in a customised rubber ink stamp.

abnodesigns is a creative studio based in Amman, Jordan. Founded by design duo Abeer Zoumot and Noor Issa, the full-service studio specializes in strategy, design and execution across all mediums. The studio is best known for Branding Design, Art Direction, Festival Design and Online Communication. With clients in Amman, Egypt, Dubai, London and New York, abno bridges east and west to reach a global clientele. abno helps clients create their brands, guiding the entire visual journey. The studio’s founders (who have been best friends for over 20 years) love building brands to boost businesses and help their clients earn brand loyalty.

abnodesigns is a creative studio based in Amman, Jordan. Founded by design duo Abeer Zoumot and Noor Issa, the full-service studio specializes in strategy, design and execution across all mediums. The studio is best known for Branding Design, Art Direction, Festival Design and Online Communication. With clients in Amman, Egypt, Dubai, London and New York, abno bridges east and west to reach a global clientele. abno helps clients create their brands, guiding the entire visual journey from naming to production. The studio’s founders love building brands to boost businesses and help their clients earn brand loyalty. WE USED TO BE NORMAL, BUT IT DROVE US MAD We balance creativity and professionalism. To us, creativity is as important as delivering our design, on time and efficiently. From naming to production, we create brands that give form to your vision. We make the commercial cool. Getting out of the norm is our usual. Our designs reflect a bold mission and strong purpose. We make our clients visible through conceptual and aesthetically timeless branding and advertising. We SELL design. We are Abeer and Noor. Born in Amman, we’ve been twins in inspiration since we met in 1995. After completing degrees in Advertising Design in Toronto, we co-founded abnodesigns in 2006. We are best known for our minimalistic and bold designs. Our work is infused with influences from our middle eastern heritage and our travels around the globe.