This project is a luxury up-market residence owned by a client with immense fondness for cutting-edge contemporary designs yet deep affection for the glamorous Islamic flair. This was a chance to implement a long desired aim and aspiration to amalgamate these two diversified styles and maintain an uninhibited sense and awareness of fusion between these themes. It is more like the intermingling of different, worlds, ideologies and eras - the science fiction mental images of the 1000 nights historical palace undergoing a huge face lift into the 21st futuristic aura.
Dalia Sadany is an architect and award-winning designer from Alexandria, Egypt. She started her architecture and multidisciplinary design studio in 2006 winning 11 awards in a span of 4 years. She specialises in commercial office and custom product design with projects in Egypt, UAE and Saudi Arabia. In 2014 she was elected President of the International Association of Designers (IAD) headquartered in Como Italy. A year later she established #AsdaAssociation, Egypt’s first nonprofit Design Hub responsible for developing several cultural initiatives like Cairo Design Biennale; Future of Young Egyptians (FYE); Face of Egypt; and Egypt Educational Design Initiative.
Dalia Sadany is an Egyptian architect and interior designer with extensive background and experience in Design-Build turnkey solutions. She has been a lifelong advocate of the ancient Master Builder approach to construction where the architect was responsible for the entire project from concept, design through to construction and handover. Following in the tradition of the Master Builder, Dalia Sadany developed a group of partnerships operating under the umbrella of Dezines and management of Dalia Sadany providing full service Design-Build turnkey solutions to residential and commercial clients. The group consists of Dezines a design house providing architecture, interior design & landscaping design services; DECON a general contractor specialized in high-end interior finishing; and GUSH a bespoke custom furniture designer and producer. Quoting from Marcus Vitruvius - the architect who relies solely on theory and ignores the craftsmanship skill of building with his own hands follows "a shadow and not reality."