Profile: Saib & Co. |
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This is the public profile of Saib & Co., Additional information and high-resolution images are available for accredited press members, to access additional information about Saib & Co. please login as a press member.About Saib & Co. : Launched in South Korea, a society that remains surprisingly patriarchal and conservative, SAIB & Co. was initiated to tackle the entrenched cultural taboos around female sexuality. The brand name SAIB is an inversion of the word BIAS, signaling an overturning of the gender bias.
In attempts to defy the male-dominant image promoted by current sexual wellness products in the market and to destigmatize negative perceptions around women exercising sexual agency, SAIB products are designed to resemble cosmetic brands, with a bright and positive tone, so that women feel comfortable to carry them without any shame or stigma.
ORGANIZATION:In attempts to defy the male-dominant image promoted by current sexual wellness products in the market and to destigmatize negative perceptions around women exercising sexual agency, SAIB products are designed to resemble cosmetic brands, with a bright and positive tone, so that women feel comfortable to carry them without any shame or stigma.
Saib & Co.
REGISTRATION DATE:
2018-10-01 06:21:46
COUNTRY/REGION:
Republic of Korea
ACCOUNT TYPE:
Startup
Awards received by Saib & Co.
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Saib Intimate Cosmetic Brand Identity System Golden A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2018 Saib & Co. for Saib & Co |
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