DESIGN NAME: Float
PRIMARY FUNCTION: Strawless Bubble Tea cup
INSPIRATION: Bubble tea is an unique street drink culture in Taiwan; however, a handful freshness each day brings a billion of disposable plastic cups and plastic straw waste every year. We want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea. reduce the numbers of disposable plastic cups and straws.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Also, in this way, the tea will be cooled by ice before drinking, which solves the problem that the straw cups always let people drink the bottom part of the drink which isn’t cooled by ice piece above the drink.
OPERATION / FLOW / INTERACTION: FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Since people make a billion of disposable plastic cups and plastic straw waste while drinking bubble tea, we want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea, and reduce the numbers of disposable plastic cups and straws.
PROJECT DURATION AND LOCATION: Started from Nov. 2018 to Dec. 2019
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PRODUCTION / REALIZATION TECHNOLOGY: plastic injection molding, silicone injection molding
SPECIFICATIONS / TECHNICAL PROPERTIES: 106mm x 106mm x 236mm
TAGS: reusable, cup, bubble tea, sustainable design
RESEARCH ABSTRACT: “Bubble tea” is an unique street drink culture that is risen in Taiwan since the 1980s. According to media statistics, more than 1.5 billion cups of bubble tea drinks are sold every year in Taiwan, which means there are more than 1.5 billion disposable containers are used every year as well.
Although there are many reusable cups being launched every year in Taiwan, we found that people tend to lower the time of using after buying them. So we did survey, interviews and use mind-mapping to find the reason: the reusable straws are not only difficult to clean, but also not easy to carry around.
That’s why we came up with Float to be the solution to these problems.
CHALLENGE: The most difficult part in the process is the adjustments of using fluency. Based on our core concept ”the motivation of continuous using comes from a good user experience", we improved and adjusted hundreds of times in details such as the caliber of the rim and the slope of the inner cup, in order to make user has the best drinking experience.
ADDED DATE: 2019-12-29 11:59:01
TEAM MEMBERS (2) : Fang Shih and Tian-yu Wu
IMAGE CREDITS: All Images: Photographer Oni Lai
PATENTS/COPYRIGHTS: Patented.
Patent No. M584644
Patent Holder. Wu, Tianyu ; SHIH FANG
Year. 2019
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