UM Junior Top Kid’s Wear Store by AS Design Four Lau and Sam Sum

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DESIGN DETAILS
DESIGN NAME:
UM Junior

PRIMARY FUNCTION:
Top Kid’s Wear Store

INSPIRATION:
A kid's toy Crazyforts

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The design concept is based on a kid's toy Crazyforts. It is a unique and innovative construction toy, which is made of a ball feeder and connecting rods, to enable child's imagination to create a variety of possibilities through this simple components the structure of space.

OPERATION / FLOW / INTERACTION:
Designers use Crazyforts feature to create a whole space, whereby children in the store can observe through a combination of Crazyforts, arising from their imagination and creativity, so that they feel the fun in it. Designers hope this is not just a retail store outlets, but where children can explore the many possibilities.

PROJECT DURATION AND LOCATION:
The project completed in Jun 2015 in Macau

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
Materials: Metallic Painting, Wooden Veneer, Stainless Steel in Golden Color, Leather, Emulsion Painting

SPECIFICATIONS / TECHNICAL PROPERTIES:
Area : 100 SQM

TAGS:
UM Junior, Top Kid’s Wear, Multi-brand Store, Macau, AS design service ltd, Four Lau , Sam Sum

RESEARCH ABSTRACT:
Shoppes at Cotai Macau offers the most diverse range of Luxury Duty-Free shopping in Macau all under one roof. Ranging from, designer brands at the elegant Shoppes at Four Seasons to the array of offerings amongst the romance and grandeur of the Shoppes at Venetian, to the family atmosphere of the Shoppes at Cotai Central. Shoppes at Cotai Central provides a unique, refreshing ambience featuring abundant sunlight, rocky cliff faces and a three-storey cascading waterfall to create a one-of-a-kind shopping experience. The premium retail space caters to a broad spectrum of consumers who want to truly have a family experience. UM Junior sets foot in Cotai Central, The 400,000 square feet of premium retail space With over 140 retail shops, including the world-renowned luxury children's clothing boutiques such as “Aquascutum Junior”, “Armani Junior’, “Moschino Junior”, “Ralph Lauren Kids”, and other famous brands. UM Junior is a shop with comprehensive collection of kid's world-renowned luxury clothing, with an area of 100 square meters. There are well-known brands such as "Cavalli", "Dolce & Gabbana", "Fendi", "Moncler", "Tod's", "Hogan" and "Young Versace", etc. Designers feel that children are curious, independent, whose imagination and creative force are very strong, thereby hoping this project to be closer to them, it is not just a luxury clothing store, it should be more interesting, a larger space to give them a broader imagination, where they are the truly honored guest. Designers use natural colors coupled with gold, its design and visual sense are strong; gold is one of the most brilliant gloss color, it is the supreme solid color in the nature, it has a nifty feature, when there are a variety of uncoordinated colors, the use of gold would make them link up immediately. It is the color of the sun; it represents warmth and happiness, but also has a shine to earth with radiant charm. Since ancient times, the value of gold is given to meet the golden, luxurious, gorgeous, elegant, flaunt and sacred and other symbolism. Using white to match with gold, is a group of colors with transparency, to make the overall in light, color contrast, with more highly active sense.

CHALLENGE:
The most difficult of the entire project is to display furniture with metal structures, consider the design of production methods to enable on-site installation easier but also to control the overall cost, designers and metal manufacturer spent a lot of time in development, to try a different combination of metal structure situations, with a view to achieve the above most important points.

ADDED DATE:
2016-02-15 09:33:57

TEAM MEMBERS (1) :
Four Lau (Creative Director) , Sam Sum (Art Director) and Twiggy Yau (Senior Interior Designer)

IMAGE CREDITS:
Sing Studio by Sum Sing

PATENTS/COPYRIGHTS:
Copyrights belong to UM Junior, 2015

Visit the following page to learn more: http://www.wfholdings.com/


CLIENT/STUDIO/BRAND DETAILS
NAME:
WORLD FIRST HOLDINGS

PROFILE:
With the rapid growth and development of Macau, we are set to operate Adolfo Dominguez, Mulbery, UM, UMix, UM Collezioni, UM Salon in addition to ck Calvin Klein, Calvin Klein Jeans, Calvin Klein Underwear, Trussardi Jeans. As of 2011, we are operating approximately 120 stores in Guangdoug, Guangxi, Hunan, Hubei, Shanghai, Beijing and Macau in China, with over 1000 employees and covering a total floor area of over 200,000 square feet. Our largest store has an area 30,000 square feet. Throughout the past 20 years, we have shown our ability to overcome global difficulties, having weathered the financial crisis in 1997, the SARS epidemic in 2003 and the financial tsunami between 2008 and 2009, and come out of them even stronger and bigger.



NOMINATION DETAILS

Um Junior Top Kid’s Wear Store by as Design Four Lau and Sam Sum is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Um Junior Top Kid’s Wear Store by as Design Four Lau and Sam Sum is Winner in Interior Space and Exhibition Design Category, 2015 - 2016.



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