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Ruumy Multifunctional Furniture by Simina Filat |
Home > Winners > Design #84732 >Interview |
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FS: What is the main principle, idea and inspiration behind your design?
SF: Ruumy started from the idea of transforming a raw textile material into different shapes that surprised both the nature of the fabric and the nature of space, the architectural dimension and the function of furniture. Practically, clothing and space represent the everyday dimensions and necessities of each person, so I tried to capture through a single abstract gesture different hypostases of the body, the need for space and the need for clothing.
FS: What has been your main focus in designing this work? Especially what did you want to achieve?
SF: I wanted to create a multifunctional object that is very closely related to the body, as clothing, and as a space of architecture. In this context, the focus was on the idea of flexible, interchangeable, modularity and the way in which these ideas can work and create new forms.
FS: What are your future plans for this award winning design?
SF: This award gives me the opportunity to launch in an ample way this product on the international market
FS: How long did it take you to design this particular concept?
SF: It began with a research 2 years ago, followed by different concept sketches, layouts, samples, experiments, and co-creation workshops.
FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
SF: It is a research that has begun in the academic environment as a preoccupation, following experiments, in the desire to create a product for a wider range of utilities
FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
SF: Ruumy is a concept I want in a collaborative form. All the samples are produced in their own workshop, but mass production will be outsourced to a factory with production power.
FS: What made you design this particular type of work?
SF: The product is aimed at a young audience in a continuous dynamic, and these features inspired me and made me create a product for this type of nomadic existence.
FS: Where there any other designs and/or designers that helped the influence the design of your work?
SF: When designing the concept I worked with several designers from different specialties, for the architectural dimension I worked with Phd. architect Emil Ivanescu and for clothing size I worked with PhD. designer Ioana Sanda Avram.
FS: Who is the target customer for his design?
SF: The target segment is young people who live time periods in different places with nomadic experiences. Contemporary nomadic living involves the use of multiple-function objects, easy to carry, to assemble, to handle, to recycle.
FS: What sets this design apart from other similar or resembling concepts?
SF: Ruumy directly combines functions from totally different areas, namely the clothing area, the body-protective coat, and the mobile architecture area, which is an extension of the body, is a tool.
FS: How did you come up with the name for this design? What does it mean?
SF: The project has the name Ruumy, a name composed of three words: room, roommates and Remy. Words explaining the three valences of this project: architecture, community and Remy, playful design, modulated, creative and direct with an open invitation to "co-creation" in this project.
FS: Which design tools did you use when you were working on this project?
SF: This project started with a research of future social trends, then various samples were made in the workshop, and social and co-creative experiments.
FS: What is the most unique aspect of your design?
SF: The object can easily transform from architectural space into clothing, and at the same time it becomes a co-creation tool for the online community
FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
SF: When designing the concept I worked with several designers from different specialties, for the architectural dimension I worked with Phd. architect Emil Ivanescu and for clothing size I worked with PhD. designer Ioana Sanda Avram.
FS: What is the role of technology in this particular design?
SF: The digital side of the project involves creating communities using electronic communication technology. The online product platform is a cocreating platform, an interactive digital community. Ruumy also includes hand crafts, textile processing and woodworking.
FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
SF: World population projected to reach 9.7 billion in 2050, according to a new UN DESA report, on this basis, our multifunctional product is a solution to reduce wood consumption for furniture and to also reduce the textile consumption used for clothing and handbags.
FS: What are some of the challenges you faced during the design/realization of your concept?
SF: To be able to design an object for so many functions while preserving its integrity, being an easy, flexible product, and responding to nomadism was not easy. All of his decomposition process required finding the best technological solution, not very expensive, and to have a certain aesthetic expression.
FS: How did you decide to submit your design to an international design competition?
SF: I want the project, I created, to be exposed and analyzed in a professional environment and by a professional jury.
FS: What did you learn or how did you improve yourself during the designing of this work?
SF: This design was actually a research process, I started to discover different hypostases and respond to different challenges that I had to research, I deepen.
FS: Any other things you would like to cover that have not been covered in these questions?
SF: We created this product for different market segments, from artsy style to nomad living, but I think the biggest challenge is to offer this product at a best price with the best quality for a segment market as wide as possible.
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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