BSTN Raffle Sneakers Box

BSTN Raffle Sneakers Box is an innovative limited edition collectible packaging design that combines action figure design with sneaker culture, created by German designer Ralf Kauffmann and his team. This sophisticated design project, which earned the Silver A' Design Award in the Advertising, Marketing and Communication Design category, represents a remarkable fusion of contemporary pop culture aesthetics with high-end sneaker collecting. The design features a meticulously crafted 30-centimeter action figure housed within a 40-centimeter collector's showcase, drawing inspiration from comic book heroes and incorporating distinctive snakeskin patterns and vibrant green elements that mirror the aesthetics of the accompanying footwear. The project demonstrates exceptional technical prowess through its utilization of advanced 3D printing technology for the figure production, combined with premium materials including plastic and cardboard for the packaging components. The design's narrative approach includes an original comic story that enhances the collector's experience, while the limited production run of only 25 pieces worldwide significantly increases its collectible value. This innovative marketing tool exemplifies the intersection of product design, storytelling, and exclusive merchandise, completed within an ambitious six-week timeline from concept to delivery. The project's success lies in its ability to elevate a standard product release into a coveted collector's item, demonstrating excellence in both conceptual design and technical execution, as recognized by the prestigious A' Design Award competition.

Author: Adam Dawson

Keywords: limited edition design, action figure collectible, sneaker culture, 3D printed merchandise, exclusive packaging design, custom collector showcase

SOURCES:
https://competition.adesignaward.com/112712

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