PepsiCo Design and Innovation achieves the famed Platinum A' Design Award

Como, Italy, April 19, 2017 /DESIGNPRWIRE/

A' Design Award is proud to announce that the work Pepsi Prestige by PepsiCo Design and Innovation wins the prestigious Platinum A' Design Award at Packaging Design Competition.

Packaging Design Category Platinum A' Design Award Winner

A' International Design Award and Competition is pleased to announce that the work Pepsi Prestige by PepsiCo Design & Innovation and Karim Rashid has been granted the prestigious Platinum A' Design Award in Packaging Design Category selected as the winner by the transnational jury members of the A' Design Awards & Competitions within a great number of submitted designs.

Insights on Pepsi Prestige

PepsiCo Design and Innovation, the creative mind behind the winning project Pepsi Prestige explains “With the introduction of the sleek, modern, aluminum Pepsi Prestige Bottle, the Pepsi occasion is elevated across the portfolio—including Pepsi, Pepsi MAX and Diet Pepsi. This premium bottle, designed in collaboration with Karim Rashid, presents an iconic shape that makes a bold, forward-thinking statement that is unmistakably Pepsi. Aiming to make an emotional connection with the consumer, the Prestige Bottle reflects the timeless fun and uplifting spirit of Pepsi in a refreshing way.” To learn more visit at: https://competition.adesignaward.com/design.php?ID=54842

Project Members for Pepsi Prestige

Pepsi Prestige was designed by PepsiCo Design & Innovation and Karim Rashid

The Platinum A' Design Award

The Platinum A' Design Award is a prestigious award given to top 1% percentile designs that has exhibited an exemplary level of excellence in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the best packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. Learn more at: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2017-04-19 19:36:12

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918