Purina Cat Chow - EMENA gets the famous Bronze A' Design Award

Como, Italy, April 22, 2016 /DESIGNPRWIRE/

A' Design Awards is pleased to share that the project Purina Cat Chow® Re-design by Purina Cat Chow - EMENA has been announced as a winner of the famed Bronze A' Design Award at Packaging Design Competition Category.

Packaging Design Category Bronze A' Design Award Winner

A' Design Award and Competition is proud to see that the project Purina Cat Chow by Brand Team: Tiago Pereira, Eleonora Farello, Georgy Ketiladze, Design Manager: Lourdes Bogiani-Grant, Graphic Chain Manager: Shunny Lee, Brand Director: Albino Zamboni, Communication Director: Massimo Zucchero, Design Agency: Seymour Powell, Account Director Seymour Powell - Claire Fisher, Creative Director Seymour Powell - Kevin Johnson and Design Director Seymour Powell - Phil Houldershaw has been announced as a winner of the famed Bronze A' Design Award in Packaging Design Category picked as a winner by the esteemed awarding commission of the A' Design Awards & Competitions among thousands of nominations.

More on Purina Cat Chow

Purina Cat Chow - EMENA, the creator of the award winning work Purina Cat Chow says “The brief for Purina Cat Chow packaging redesign was to bring to life the spirit of the brand's positioning visually, therby capturing natural cat behaviour. The design needed to capture a natural look and feel for both the cat behaviour and the product itself, whilst reflecting a bold and honest brand personality. Overall design look tone and feel needed to be refreshed and modernised. The result is a refreshed, contemporary and distinctive piece of packaging that delivers on showcasing natural cat behaviour, rooted in a natural look and feel, and overall stronger visual and brand identity.” Learn more at: https://competition.adesignaward.com/design.php?ID=47673

Creative Team for Purina Cat Chow® Re-design

Purina Cat Chow® Re-design was made by Brand Team: Tiago Pereira, Eleonora Farello, Georgy Ketiladze, Design Manager: Lourdes Bogiani-Grant, Graphic Chain Manager: Shunny Lee, Brand Director: Albino Zamboni, Communication Director: Massimo Zucchero, Design Agency: Seymour Powell, Account Director Seymour Powell - Claire Fisher, Creative Director Seymour Powell - Kevin Johnson and Design Director Seymour Powell - Phil Houldershaw

The Bronze A' Design Award

The Bronze A' Design Award is a prestigious award given to top 10% percentile designs that has accomplished an exemplary level of perfection in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by a grand jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the leading packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. To learn more visit: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2016-04-22 17:26:29

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918