Packlab achieves the celebrated Bronze A' Design Award

Como, Italy, April 26, 2014 /DESIGNPRWIRE/

A' Design Competition is proud to announce that the work Wishbhone by Packlab has been honored with the prestigious Bronze A' Design Award at Packaging Design Award Category.

Packaging Design Category Bronze A' Design Award Victor

A' International Design Award and Competition is pleased to announce that the work Wishbhone by PACKLAB team has been announced as a laureate of the prestigious Bronze A' Design Award in Packaging Design Category selected as the winner by the esteemed arbiters of the A' Design Awards & Competitions within a great number of submitted works.

More on Wishbhone

Packlab, the lead designer of the winning project Wishbhone explains “The intelligent one-piece structure folds in on itself and the diecut hole provides an inner slot mechanism that keeps the product in place. The structure continues to fold in on itself and eventually locks to create a pack that resembles a display case. The packaging has been designed to work effortlessly and make sure the product is given a hero status. The unique hidden euro hook provides an additional optional retail function, however this can be hidden to allow the product to stand on its legs in a premium retail environment and look less like a commodity.” Learn more and download high-resolution photos at at: https://competition.adesignaward.com/design.php?ID=31320

Creative Team for Wishbhone

Wishbhone was imagined by PACKLAB team

The Bronze A' Design Award

The Bronze A' Design Award is a prestigious award given to top 10% percentile designs that has attained an exemplary level of excellence in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the leading packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. Learn more at: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2014-04-26 08:46:30

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918