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PepsiCo Design and Innovation has been awarded with the famous Bronze A' Design AwardComo, Italy, April 28, 2022 /DESIGNPRWIRE/ A' Design Award & Competition is happy to share that the work Lay's Smiles Campaign by PepsiCo Design and Innovation has been announced as a winner of the prestigious Bronze A' Design Award in Packaging Design Category. Packaging Design Category Bronze A' Design Award Winner A' Design Award and Competition is happy to share that the work Lay's Smiles Campaign by PepsiCo Design and Innovation became a laureate of the prestigious Bronze A' Design Award in Packaging Design Category selected as a winner by the esteemed awarding commission of the A' Design Awards & Competitions among thousands of submitted projects. Winner Design: Lay's Smiles Campaign PepsiCo Design and Innovation, the designer of the award winning project Lay's Smiles Campaign says “After a challenging year, Lay's felt the world could use a dose of happiness. So Lay's launched its latest iteration of its Smile Campaign in Russia, promoting positive vibes and sharing joy with others. The Smile Campaign is supporting a local foundation a move for Lay's to take a big step forward in establishing itself as a purposeful brand. The Lay's Smile Campaign supports the Friendship Program of the Best Buddies Foundation with one ruble donated from each pack purchased.” Learn more at: https://competition.adesignaward.com/design.php?ID=137247
The Bronze A' Design Award The Bronze A' Design Award is a prestigious award given to top 10% percentile designs that has carried out an exemplary level of excellence in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by a grand jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the leading packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines. About A' Packaging Design Awards A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. Learn more at: http://www.whatisadesignaward.com Relevant Website More info could be found at https://competition.adesignaward.com/design.php?ID=137247Released by DESIGNPRWIRE at 2022-04-28 21:45:24 Contact Details for This Press Release NAME : Laura Sfiligoi ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy. EMAIL : press@adesignaward.com PHONE : +39 031 4491953 FAX : +39 031 4491918 |
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Image Credits PepsiCo Design and Innovation, 2021. |
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Press Material for Lay's Smiles Campaign |
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Learn More: • Press Manual page explains how to get press accrediation. • Press Packs page lists all the press kits prepared for winners. • Downloads page has editorial images and content that could be used in articles. • Press Releases page lists all the press releases made by A' Design Award & Competition. |
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Good design deserves great recognition. |
A' Design Award & Competition. |