The label is a hand-crafted illustration which depicts the ancestral aborigen ritual of lama shearing, the moon in a very rare stage where can be seen bigger than ever, an unexpected volcano eruption, the hand-picked ingredients that are grown in this particular place which were collected by the masted beer blenders during the trip to the roots of Peru.

Tridimage, the leading 3D branding, graphic design and structural packaging agency in Latin America. Its creative headquarters are located in Buenos Aires and has account managers in Mexico, Ecuador and Guatemala. Tridimage's reputation attracts the attention of both established and emerging companies operating in Latin America, the US and Europe. Tridimage has worked in more than 30 countries in the world, carrying out more than 7000 projects. Tridimage designs have won many awards: Pentawards, Vertex Awards, A' Design Awards, Ameristar, Seal of Good Design, POPAI, Estrella del Sur and Pack Andina.