WANGLAOJI is about a true story where people in the old times practicing medicine and curing the sick in the southern China. Herbal tea does not function like normal medicine there and people consume it more like it is a daily-consuming healthy beverage. The designer employs the traditional artistry of Chinese serial pictures to reveal the ancient and mysterious world of Chinese medicine. The red paper of tinfoil covered on the top of the bottle helps to maintain the sanitation when people tastes the tea, which is somehow succeeded from the old times.

Tiger Pan, renowned designer and founder of Tiger Pan Design Lab, currently serves as the Jury President for D&AD 2024 in Packaging Design. He is also a contracted artist for the United Nations Postal Administration (UNPA), a collaborative artist with the United Nations Programme on HIV/AIDS (UNAIDS), a partner artist with the Liechtenstein Postal Service, and a co-branded artist with BVLGARI. Additionally, he holds the role of Vice Chairman of the Shenzhen Illustration Association and serves as a guest professor at 18 prestigious design academies across China. Over the past 28 years, Tiger Pan has been deeply engaged in product and packaging design research and practice. His team is now regarded as one of the most dynamic and influential forces in contemporary design.

Wanglaoji is a very famous company in China and their main product of herbal tea is known to all Chinese families. It is so welcome that people gradually realize and accept the notion that herbal tea can be consumed every day for the sake of health. And this new product of black herbal tea targets at young people and it is already well-known to many after the package design is made.