Inspired by local history and iconic architecture the label design incorporates textures, geometry, and graphic embellishments. Colors were selected to complement the brand and stand out. Architectural influences were combined with organic botanical shapes to reflect the subtleties, detail and craft of the distilling process. A final touch of silver foil and embossing brings a modern shimmer to the bottle pushing the brand credo – Embrace your history. Create your future.

5IVE is an independent creative agency located in the heart of NE Minneapolis. We apply an insightful view to brand development in a setting that is collaborative, client-driven and comprehensive. Our creativity is guided by in-depth research, industry knowledge and the ability to combine ideas with business solutions.