Beichen store not only retains the core of professional medical technology and intentions to serve customers but also optimizes the functions according to local conditions. This fully reflects the medical taste of the full-function optometry clinic. The high degree of integration of medicine, commerce, and art not only emphasizes the visual function of the space, that is, the use of lighting, color, art, and design means to create a warm and professional visual space.

Chief designer Director, engaged in the optical industry for nearly 30 years. He is good at applying various elements of architecture and reality to terminal display, and skillfully uses lighting and soft decoration to express the scene. He likes to travel around the world. He enjoys the beauty of architecture all over the world and is deeply influenced by various architectural styles. His works contain the beauty of architectural culture and are both fashionable and functional.

Specializing in the personalized design and production of optometry, ophthalmic space and spectacle commercial space for nearly 20 years, he is the representative of medical beauty industry design. Customers include high-end optometry center, ophthalmology clinic, ophthalmology hospital, glasses flagship store, fast fashion glasses store, optometry college, etc. The design works are all over the country, and have attracted much attention and high praise from the industry. He focuses on the design and production of each customer, carefully consider every detail, and customize the personalized scheme according to the customer's positioning. He has won many international / domestic interior design awards, including iF Design Award,German Design Award, London Design Awards, Pairs Design Awards, A' Design Award, Muse Design Award, IAI Design Award, KAPOK Design Award China, China Interior Design Award, etc.