To ensure client's market visibility, a playful look and feel was selected. This approach symbolises all of the brand qualities, original, delicious, traditional and local. The main goal of using new product packaging was to present customers the story behind breeding black pigs and producing traditional meat delicacies of the highest quality. A set of illustrations were created in linocut technique which display craftsmanship. The illustrations themselves present authenticity and urge the customer to think about Oink products, their flavour and texture.

Co-founder and Creative director at STUDIO 33, Branding strategist, winning designer Branding strategist and winning designer with a MFA from School of Design Zagreb, Croatia in Visual Communication. With a career spanning over more than 8 years, Leo has gained experience as a freelance designer, an agency designer and a co-founder of his own agency.

Sin Ravnice (Son of lowland) is known for breeding autochthonous black Slavonian pigs, producing and selling meat products. Their business is oriented towards individual customers, restaurants and hotels. Sin Ravnice was founded by the famous Croatian soccer player Domagoj Vida and his friends.