The pixelate effect typeface is the most interesting detail on this bottle. Characters are split out and designed separately, each stroke standing for a different building block, in which pop art is endowed with childish fun. The flexibilities of pixels or building blocks will provide a wide range of applications and combinations. Building blocks and pixels are important graphics representing methods. This kind of illustration may help this product to achieve more effective communication with young consumers.

Tiger Pan, renowned designer and founder of Tiger Pan Design Lab, currently serves as the Jury President for D&AD 2024 in Packaging Design. He is also a contracted artist for the United Nations Postal Administration (UNPA), a collaborative artist with the United Nations Programme on HIV/AIDS (UNAIDS), a partner artist with the Liechtenstein Postal Service, and a co-branded artist with BVLGARI. Additionally, he holds the role of Vice Chairman of the Shenzhen Illustration Association and serves as a guest professor at 18 prestigious design academies across China. Over the past 28 years, Tiger Pan has been deeply engaged in product and packaging design research and practice. His team is now regarded as one of the most dynamic and influential forces in contemporary design.

Jianlibao was the leading producer of carbonated beverage in 1980s. When the time came into 2000s, new beverage brand impacted Jianlibao deeply. But Jianlibao Still owns the largest factory and the most complete equipment in China.