The project hopes to create a blueprint for rural life in the future. The key vision design integrates the design style of Memphis School. It abstracts the "mountain, water, fish, bridge" and other elements with the local characteristics of Zhangyan Village to form the visual identity of this event. The overall vision of the project starts from the specific sections of the exhibition, speech, workshop, and market to carry out the spatial narrative, conveying the concepts of rural, sustainable, future, innovation.

Neili Lab is an innovative design research laboratory with the core of cross-border integrated design, which has long been committed to the exploration and research of cross-border creative thinking and integrated innovation system. It aims at enabling urban renewal, driving industrial upgrading and enhancing brand value through design innovation.

Intelligent sustainable innovation design driving industrial transformation and future lifestyle Create new services and experiences with new models and new content Be devoted to providing integrated solutions of strategic research, brand design, space design, environment sign system design, lighting design and content service for urban living space.