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Editor Frank Scott (FS) from DesignPRWire has interviewed designer Marina Khalil (MK) for A’ Design Award and Competition. You can access the full profile of Marina Khalil by clicking here. |
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Interview with Marina Khalil at Tuesday 21st of May 2024 FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer? MK: From a young age, I was drawn to color and design, which naturally led me to pursue a career as a designer. Yes, I've always wanted to be a designer. While every job has its challenges, this field allows me to constantly be creative and think outside the box. The ability to transform ideas into tangible and impactful designs is what fuels my passion and keeps me motivated. FS: Can you tell us more about your company / design studio? MK: My design studio feels like a second home to me, as I often spend more time there than at my actual home. It's a space where creativity thrives, collaboration happens, and ideas come to life. Our team is like a family, working together to push the boundaries of design and deliver innovative solutions for our clients. FS: What is "design" for you? MK: For me, design is a way of thinking. It's about approaching problems creatively and strategically to find innovative solutions. It's not just about aesthetics; it's about functionality, user experience, and making a positive impact on people's lives. Design is a holistic process that integrates imagination, practicality, and empathy. FS: What kinds of works do you like designing most? MK: I particularly enjoy designing hospitality projects. These projects allow me to create welcoming and memorable spaces that enhance the guest experience. The blend of aesthetics, functionality, and the opportunity to evoke emotions through design makes hospitality projects especially rewarding for me. FS: What is your most favorite design, could you please tell more about it? MK: My favorite designs are restaurant designs, each with its own unique story behind it. I love creating spaces that not only serve delicious food but also provide a memorable dining experience. From the layout and lighting to the choice of materials and color schemes, every element is carefully considered to reflect the restaurant's concept and enhance the overall ambiance. These projects allow me to blend creativity with functionality, crafting environments where people can gather, enjoy, and make lasting memories. FS: What was the first thing you designed for a company? MK: The first thing I designed for a company was a chocolate store. It was an exciting project that allowed me to explore the intersection of branding, interior design, and customer experience. Creating a space where customers could indulge in delicious chocolates while immersing themselves in a visually appealing environment was a rewarding experience that sparked my passion for design. FS: What is your favorite material / platform / technology? MK: Wood is my favorite material because of its versatility and natural beauty. It offers endless possibilities for creativity and craftsmanship. Additionally, I'm passionate about exploring new technologies and software that enhance our design process. These tools help streamline workflows, visualize concepts, and bring ideas to life with greater efficiency and precision. FS: When do you feel the most creative? MK: I feel most creative at night, especially when the distractions of the day have quieted down and my phone stops ringing. The stillness of the night allows me to focus, dive deep into my thoughts, and let my creativity flow freely. FS: Which aspects of a design do you focus more during designing? MK: During the design process, I prioritize two main aspects: spaces and circulation. Spaces: I pay close attention to how spaces are organized and their functionality. Whether it's a room layout in an interior design project or the arrangement of different zones in an urban design plan, creating well-defined and purposeful spaces is crucial for the overall success of the design. Circulation: I also focus on circulation, ensuring that the flow of movement throughout the space is intuitive and efficient. Whether it's designing pathways in a building or planning pedestrian routes in a public space, optimizing circulation helps enhance user experience and functionality. By emphasizing these aspects, I aim to create designs that are not only visually appealing but also practical, functional, and user-friendly. FS: What kind of emotions do you feel when you design? MK: The emotions I feel when designing can vary depending on the client, project, and stage of the design process. At times, I may feel inspired, energized, and excited, especially when working on projects that align with my creative vision and values. Other times, particularly when facing challenges or constraints, I may feel frustrated or drained. Overall, designing is a dynamic and multifaceted process that can evoke a range of emotions, from joy and satisfaction to stress and exhaustion. FS: What kind of emotions do you feel when your designs are realized? MK: When my designs are realized, I often feel a sense of happiness and fulfillment. Seeing a vision that started as an idea or concept come to life is incredibly rewarding. It's a validation of all the hard work, creativity, and collaboration that went into the design process. Witnessing people interact with and enjoy the spaces I've designed brings me a profound sense of satisfaction, knowing that I've contributed to creating meaningful experiences and environments. FS: What makes a design successful? MK: A design is successful when it effectively responds to the needs and objectives of the client in a creative and innovative way. Additionally, a successful design establishes a strong brand identity, communicating the values, personality, and vision of the client or organization it represents. It's about creating solutions that not only function well but also resonate with the target audience, evoke positive emotions, and leave a lasting impression. Ultimately, the success of a design is measured by its ability to fulfill its intended purpose while exceeding expectations and making a meaningful impact. FS: When judging a design as good or bad, which aspects do you consider first? MK: When judging a design, I consider circulation, color, furniture choice, and lighting as key aspects. These elements contribute to the functionality, aesthetic appeal, and overall success of the design. FS: From your point of view, what are the responsibilities of a designer for society and environment? MK: From my perspective, designers have a responsibility to prioritize sustainability and environmental consciousness in their work. This includes using sustainable materials, minimizing waste, and incorporating eco-friendly practices into the design process. By doing so, designers can contribute to creating a better environment and promoting a more sustainable future for society. Additionally, designers have the opportunity to raise awareness about environmental issues and advocate for positive change through their designs and actions. FS: How do you think the "design field" is evolving? What is the future of design? MK: The design field is evolving rapidly, especially with advancements in technology and changes in global circumstances like the COVID-19 pandemic. One significant trend is the increasing use of remote collaboration tools and virtual site visits. As you mentioned, the ability to conduct site visits via cameras allows designers to work on projects around the globe and assess work remotely. This not only enhances efficiency but also opens up opportunities for international collaboration and reduces the need for extensive travel, contributing to sustainability efforts. Looking ahead, I believe the future of design will continue to be shaped by technology, sustainability, and globalization. Designers will increasingly leverage digital tools for remote collaboration, virtual reality for immersive experiences, and sustainable practices for eco-friendly designs. Additionally, the interconnectedness of the global design community will foster cross-cultural exchanges and innovative solutions to complex challenges. Overall, the future of design holds exciting possibilities for creativity, collaboration, and positive impact on society and the environment. FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition? MK: I don't have personal exhibitions, but I do participate in various design events and showcases through my work. My last involvement in a design event was at the Design Expo in New York City two years ago, where I showcased some of my recent projects. As for future exhibitions, I'm always looking for opportunities to share my work and connect with the design community. Depending on the circumstances, I hope to participate in another exhibition or design event in the near future. FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations? MK: My design inspiration comes from a variety of sources, including nature, art, architecture, travel, and everyday life. I find that immersing myself in different environments, cultures, and experiences helps stimulate my creativity and generate fresh ideas. Nature, with its colors, patterns, and forms, often serves as a rich source of inspiration for me. Additionally, I draw inspiration from contemporary design trends, historical references, and the works of other designers and artists. To feed my creativity, I enjoy exploring new places, attending art exhibitions, reading design magazines, and experimenting with different mediums and techniques. Ultimately, inspiration can be found everywhere; it's about staying curious, observant, and open to the world around us. FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design? MK: My design style is contemporary with a focus on minimalism and functionality. I explore this style for its timeless appeal and simplicity. My designs prioritize clean lines, geometric shapes, and a restrained color palette. I believe in balance, attention to detail, and practicality. My approach to design is iterative, collaborative, and driven by research, experimentation, and feedback. FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country? MK: I live in Dubai, where cultural heritage greatly influences design. The multicultural environment inspires diverse perspectives and fusion of styles in my designs. Pros include access to cutting-edge technology and global influences, fostering innovative and cosmopolitan designs. However, rapid development can pose challenges like balancing tradition with modernity and addressing sustainability concerns amidst urbanization. Overall, living in Dubai offers a dynamic backdrop for design, blending tradition with contemporary flair. FS: How do you work with companies? MK: I collaborate with companies by understanding their needs, creating proposals, and executing designs. This involves concept development, feedback, and revisions. Throughout the process, I work closely with suppliers to ensure materials align with the design vision and meet quality standards. Effective communication and collaboration are essential for successful partnerships. FS: What are your suggestions to companies for working with a designer? How can companies select a good designer? MK: In selecting a designer, we recommend companies to first define their project needs and budget. Then, research and shortlist designers whose portfolios align with their project goals. It's essential to review portfolios, check references, and communicate openly to establish expectations. Trusting the designer's expertise and ensuring alignment with company values are also key factors. Finally, agree on terms in a written agreement to solidify the collaboration FS: Can you talk a little about your design process? MK: My design process typically begins with a thorough understanding of the project requirements and client's goals. I start by conducting research, gathering inspiration, and brainstorming ideas. Once I have a clear vision, I move on to concept development, where I sketch out initial ideas and explore different design directions. From there, I transition to the refinement stage, where I further develop the chosen concepts, considering factors such as functionality, aesthetics, and user experience. This often involves creating digital renderings or 3D models to visualize the design more accurately. Throughout the process, I value collaboration and feedback, involving the client and other stakeholders to ensure that the design meets their needs and expectations. I iterate on the design based on feedback, making adjustments and refinements as necessary. Once the design is finalized, I oversee the implementation phase, working closely with contractors, suppliers, and other collaborators to bring the design to life. I maintain open communication throughout this stage to address any challenges and ensure that the project stays on track. Overall, my design process is iterative, collaborative, and focused on creating innovative and functional solutions that meet the needs of my clients and enhance the user experience. FS: What are 5 of your favorite design items at home? MK: Here are five of my favorite design items at home: Eames Lounge Chair: This iconic piece combines comfort with timeless design, making it a standout feature in any room. Scandinavian-inspired dining table: I love the clean lines and simplicity of Scandinavian design, and my dining table is no exception. It adds a touch of elegance to my dining area. Mid-century modern floor lamp: A statement piece that not only provides ambient lighting but also serves as a sculptural element in the room. Handcrafted ceramic vase: I appreciate the craftsmanship and uniqueness of handcrafted items, and this vase adds a personal touch to my home decor. Moroccan-inspired rug: The intricate patterns and vibrant colors of this rug bring warmth and personality to my living space, while also adding texture and visual interest to the room. FS: Can you describe a day in your life? MK: A day in my life as a designer is always dynamic and filled with new experiences. I start my day by taking my child to nursery, which sets a positive tone for the morning. After a refreshing meditation session, I head to the office, where no two days are ever the same. From brainstorming sessions with my team to client meetings and design work, each day brings new opportunities and challenges. Whether I'm crafting design concepts, meeting with clients, or exploring the city for inspiration, I love the variety and excitement that comes with being a designer. It's this ever-changing nature of my work that keeps me motivated and engaged every single day FS: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers? MK: To all the young and aspiring designers out there, I have a few pieces of advice that I've found invaluable in my own journey. Firstly, embrace failure. It's through our mistakes and setbacks that we learn and grow the most. Secondly, never stop learning. The design field is constantly evolving, so stay curious and keep exploring new techniques and ideas. Next, find your unique voice. Your individual style and perspective are what make you stand out as a designer. Don't be afraid to showcase your creativity and personality in your work. Additionally, seek feedback from mentors, peers, and clients. Constructive criticism is key to refining your skills and improving your designs. Build your network, too. Networking is essential in this industry, so connect with fellow designers and professionals to expand your opportunities. And lastly, stay passionate and persistent. Design can be challenging, but passion and perseverance will carry you through. Remember, success takes time, so be patient with yourself and keep pushing forward. With dedication and determination, you can achieve your dreams as a designer. FS: From your perspective, what would you say are some positives and negatives of being a designer? MK: Being a designer offers boundless creativity and growth opportunities, allowing me to bring ideas to life and continuously expand my skills. However, it can be demanding with tight deadlines and subjective feedback. Overall, the satisfaction of making a tangible impact through design outweighs the challenges FS: What is your "golden rule" in design? MK: Simplicity is my golden rule in design FS: What skills are most important for a designer? MK: Creativity, attention to detail, and problem-solving skills are paramount for a designer. FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.? MK: My toolbox includes design software like Adobe Creative Suite, along with inspiration from books, online resources, and my surroundings FS: Designing can sometimes be a really time consuming task, how do you manage your time? MK: I prioritize tasks, set deadlines, and use time management techniques to stay organized. FS: How long does it take to design an object from beginning to end? MK: The time to design an object varies depending on complexity, ranging from weeks to months FS: What is the most frequently asked question to you, as a designer? MK: Clients often ask about the inspiration behind my designs and the design process itself. FS: What was your most important job experience? MK: Museum in Poland FS: Who are some of your clients? MK: Some of my clients include governmental and commercial project, some of them can be my friends. I m collaborating with different brands: Zaater W Zeit, Homer Lobster, Ferrari, Kababji, Mudon, Ritz Carlton, Rixos, Accor hotels FS: What type of design work do you enjoy the most and why? MK: I enjoy hospitality design the most because it allows me to create immersive experiences for people FS: What are your future plans? What is next for you? MK: My future plans involve expanding my expertise in sustainable design practices and exploring opportunities to incorporate emerging technologies into my work. I also aim to collaborate on larger-scale projects that have a meaningful impact on communities. Ultimately, I'm excited to continue pushing the boundaries of design innovation and contributing positively to the field. FS: Do you work as a team, or do you develop your designs yourself? MK: I work both independently and collaboratively, depending on the project requirements. FS: Do you have any works-in-progress being designed that you would like to talk about? MK: I have several exciting projects in progress, including spa, Zattar w Zeit cafe, Joga cafe, office in Morrocco FS: How can people contact you? MK: mk@mkdesignlab.com +971544433558 FS: Any other things you would like to cover that have not been covered in these questions? MK: No, thank you so much for the opportunity to introduce myself
A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers. Press Members: Register and login to request a custom interview with Marina Khalil. |
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Good design deserves great recognition. |
A' Design Award & Competition. |