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Interview with Yunpeng Zhang |
Home > Designer Interviews > Yunpeng Zhang |
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Yunpeng Zhang (YZ) for A’ Design Award and Competition. You can access the full profile of Yunpeng Zhang by clicking here.
FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
YZ: When I was about 10 years old, one day I looked at a pot of plants in the yard and suddenly had a very strange idea. I think I can put the pictures I saw on paper, and that feeling is wonderful. After that, I started to paint and embarked on the designer's road. I like the design process, I like to see a lot of possibilities, and I like the process from scratch. For me, design is not just about design. It is also the cornerstone of my contact with the world. It makes our links more compact and healthy.
FS: What is "design" for you?
YZ: Design is the process of discovery, the one that finds the most interesting and appropriate from among many possibilities. Implement it and use it to link the people and things you want to link.
FS: When do you feel the most creative?
YZ: Feel the most creative in the middle of the night
FS: What kind of emotions do you feel when your designs are realized?
YZ: Regret
FS: When judging a design as good or bad, which aspects do you consider first?
YZ: Whether it realizes the value of its existence
FS: From your point of view, what are the responsibilities of a designer for society and environment?
YZ: Promote correct values, find out the people's longing for a better life, and express them in a design way. Use it to build deep links that affect people's behavior.
FS: How do you think the "design field" is evolving? What is the future of design?
YZ: The future of design is the future of intelligence. Execution is no longer a barrier to entry for designers, and creative and interesting ideas will add vivid colors to an infinitely unified and infinitely diverse future.
FS: Thank you for providing us with this opportunity to interview you.
A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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