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Editor Frank Scott (FS) from DesignPRWire has interviewed designer Pedevilla Architects (PA) for A’ Design Award and Competition. You can access the full profile of Pedevilla Architects by clicking here. |
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Interview with Pedevilla Architects at Thursday 18th of February 2016 FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer? PA: We always wanted to become designers/architects. Creating an architectural office in 2005 was a milestone in the professional process. FS: Can you tell us more about your company / design studio? PA: We created in in 2005. Two brothers as CEO's. Dr. Arch. Armin Pedevilla & Dr. Arch. Alexander Pedevilla. FS: What is "design" for you? PA: Full time job. FS: What kinds of works do you like designing most? PA: We do architecture mostly. But do also interior design for our projects. FS: What is your most favorite design, could you please tell more about it? PA: I changes and depends mostly with the clients. FS: What was the first thing you designed for a company? PA: It all kicked off with the design for a social center and a school. FS: What is your favorite material / platform / technology? PA: We do a lot of plaster surfaces which vary on the location we are working. But we also do wood facades. At the interior we like straight white concrete the most. FS: When do you feel the most creative? PA: The time we're in the office. FS: Which aspects of a design do you focus more during designing? PA: Location, client, costs & budget, visuals, geometry, volumetric. FS: What kind of emotions do you feel when you design? PA: We're very plaesed when we're designing. FS: What kind of emotions do you feel when your designs are realized? PA: Happy to see it turned out the way we wanted. FS: What makes a design successful? PA: Visaul satisfication. FS: When judging a design as good or bad, which aspects do you consider first? PA: Costs & Materiality, Visuals & realisation. FS: From your point of view, what are the responsibilities of a designer for society and environment? PA: Great responsibility in front of the client. In a way were selling a product to someone. FS: How do you think the "design field" is evolving? What is the future of design? PA: It's evolving positively. But could be more recognisable from the public. FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition? PA: We do exhibition all the time, mostly international (wandering) exhibitions, which stay on the whole year round. FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations? PA: Insiration comes from the location we're working. But also from the surrounding. Most of our projects are in the mountain region of the dolomites, that gives a lot of impressions. FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design? PA: Traditional and regional modern interpretation. FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country? PA: We live in the middle of South Tyrol, a site which is commonly known for the mountain surrounding of the dolomites. The mountains have a strong effect on our work. FS: How do you work with companies? PA: Yes, we involve other companies in the process. FS: What are your suggestions to companies for working with a designer? How can companies select a good designer? PA: We would like everyone to do his part, commonly it is the thing that everyone does best. FS: Can you talk a little about your design process? PA: The design comes to us mainly in the research process. We do a lot of analysis of the location, surrounding & materiality but also the clients wishes. FS: What are 5 of your favorite design items at home? PA: Chair, table, kitchen, pen, paper. FS: Can you describe a day in your life? PA: Work in progress, 10 hours. FS: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers? PA: Keep on pushing. Once your up, the clients will come to you. FS: From your perspective, what would you say are some positives and negatives of being a designer? PA: Good thing is that you spend a lot of time with what you like to do most. Bad thing is that you spend a lot of time with what you like to do most. FS: What is your "golden rule" in design? PA: There is none. FS: What skills are most important for a designer? PA: Drawing, visualisation, communication. FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.? PA: PC & pen. FS: Designing can sometimes be a really time consuming task, how do you manage your time? PA: Organisation is everything. But mostly we work until the last moment. FS: How long does it take to design an object from beginning to end? PA: In Architecture that could take some years to be honest! FS: What is the most frequently asked question to you, as a designer? PA: What does it cost. How does it look like. How doeas it feel. FS: What was your most important job experience? PA: Winning a project competition is always a good thing. Winning a design price is also very nice indeed. FS: Who are some of your clients? PA: Mostly private clients, but also hotel owners and official institutions. FS: What type of design work do you enjoy the most and why? PA: Pre design. Because then you do net feel rules at all. They come soon enough and straight afterwards. FS: What are your future plans? What is next for you? PA: Winning the A'Design award. Keep on designing. FS: Do you work as a team, or do you develop your designs yourself? PA: We do work as a team. We are 5 designers in the office. FS: Do you have any works-in-progress being designed that you would like to talk about? PA: We deal with a lot of private investors at the moment. Therefore the appearence of each design is very different, but unique. FS: How can people contact you? PA: Most people do contact us via email or through our homepage. FS: Any other things you would like to cover that have not been covered in these questions? PA: None at the moment.
A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers. Press Members: Register and login to request a custom interview with Pedevilla Architects. |
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Good design deserves great recognition. |
A' Design Award & Competition. |