| THE AWARD |
| CATEGORIES |
| REGISTRATION |
| SUBMIT YOUR WORK |
| ENTRY INSTRUCTIONS |
| TERMS & CONDITIONS |
| PUBLICATIONS |
| DATES & FEES |
| METHODOLOGY |
| CONTACT |
| WINNERS |
| PRESS ROOM |
| GET INVOLVED |
| DESIGN PRIZE |
| DESIGN STORE |
| THE AWARD | JURY | CATEGORIES | REGISTRATION | PRESS | WINNERS | PUBLICATIONS | ENTRY INSTRUCTIONS |
Interview with Ayelet Fishman |
Home > Designer Interviews > Ayelet Fishman |
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Ayelet Fishman (AF) for A’ Design Award and Competition. You can access the full profile of Ayelet Fishman by clicking here.
FS: When do you feel the most creative?
AF: When I don't try to be creative.
FS: Can you talk a little about your design process?
AF: My design process may differ from project to project, but the main principle is always the same. I begin my process with research and setting goals. Then starts the concept development stage which includes ideation, sketching and form finding. This is followed by prototyping, detailing, CAD modelling, rendering which allow me to further develop and refine the design.
FS: What are 5 of your favorite design items at home?
AF: My 5 favorite design items at home are my Macbook, which is a team member and a close friend, my Braun wrist watch designed by Dieter Rams, a pair of shoes designed by Melissa and Campana brothers, an Alessi kettle and my bic orange fine pen.
FS: What is your "golden rule" in design?
AF: To break the rules.
FS: What skills are most important for a designer?
AF: Curiosity and persistence are important traits for a designer. Designers should also always be open and willing to learn new things. Of course it doesn't hurt to be a good sketcher and have good 3D understanding.
FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
AF: My sources of inspiration are flexible and diverse. Inspiration and ideas can come from a book, an everyday object, a movie or even a person you encounter. My toolbox is just as varied, consisting of classical design skills and softwares as well as anything that can be of use. Having traveled a lot, I also take from my personal experiences.
FS: What type of design work do you enjoy the most and why?
AF: I believe that as designers we have the opportunity to influence and change the world for the better. That's why I'm very passionate about design projects that have a social aspect or that help solve problems.
FS: How can people contact you?
AF: http://cargocollective.com/ayeletfishman via email: ayeletfishm@yahoo.com
FS: Thank you for providing us with this opportunity to interview you.
A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
Press Members: Register and login to request a custom interview with Ayelet Fishman.
| SOCIAL |
| + Add to Likes / Favorites | Send to My Email | Comment | Testimonials |
