Mountain Stone Exhibition Visual by Weiquan Long |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Mountain Stone PRIMARY FUNCTION: Exhibition Visual INSPIRATION: "The stone in his heart" is the embodiment of environmental protection and art. Through artistic creation, he conveys the relationship between people, between people and nature, and between nature and people. UNIQUE PROPERTIES / PROJECT DESCRIPTION: In the cover design, the book binding is made of hand-made bare spinal glue, and the cover font design adopts the morphological characteristics of "Taihu stone", which increases the aesthetic and artistic sense of the book. The design of the entire book binding design takes "Taihu Stone" as the creative point. From the heart of the person, the natural beauty of the mountain stone is used to describe the human's longing for beautiful nature. It directly reflects the mood and pursuit of the rock in the author's heart. OPERATION / FLOW / INTERACTION: "The Stone in His Heart" is the work of Sun Xiaofeng, an artist and independent curator. From the perspective of "The Stone in His Heart", the reflection of the mountain rocks in the water, in the traditional concept, is like a self-mirror, reflecting the relationship between man and nature, which also reflects the original intention of the design of the work. The "Stone in His Heart" works are spread online and offline to form a series of "Environmental Protection + Art" exhibitions. The exhibition is co-sponsored by New Southern Art, Guangdong Environmental Protection · Guangdong Fashion Brand Operations Group, and Young Miao Project Task Force. It is popular in Guangzhou, China The special factory E5 Art Museum was held, and media from all walks of life in Guangdong also participated in the event. More than 30 media such as the Guangdong Artists Association, Guangdong TV Station, Guangdong Provincial Department of Environmental Protection "Environment&qu PROJECT DURATION AND LOCATION: January 2017 guangzhou, China FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: Green paper SPECIFICATIONS / TECHNICAL PROPERTIES: The book size：210mmx14mmx19 TAGS: Environmental Protection, Arts , Exhibition, Visual, Books RESEARCH ABSTRACT: From the perspective of environmental protection + art, through the analysis of the development of human and nature, the problem of environmental degradation is elaborated. On the basis of constructing the theoretical framework of environmental protection + artistic integrity design, from the perspective of "Stone in His Heart", starting from the heart of man, he will describe the yearning of human beauty and nature with the natural beauty of mountains and stones, and take responsibility for protecting the environment. An inseparable whole is publicized and designed, and its purpose is to call on everyone to raise environmental awareness and understand the importance of environmental protection. CHALLENGE: The challenge comes from how artists communicate environmental issues through art and arouse people's attention to environmental protection. Looking for such artists and art forms, the design can be used to show the intention of the exhibition. ADDED DATE: 2019-10-26 02:50:23 TEAM MEMBERS (1) : Weiquan Long / Xueqiong Guo IMAGE CREDITS: Weiquan Long, 2019. |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Guangzhou zhengdian advertising co. LTD PROFILE: Guangzhou zhengdian advertising co. LTD focuses on the exploration and dissemination of corporate brand value, has profound experience in strategic planning, from creativity to strategy, from vision to execution, and is committed to creating influence for customers. TA SHAN exhibition is one of the series exhibitions of Environmental Protection + Arts planned by this company, aiming to promote people's environmental protection awareness by means of art exhibition. |
| AWARD DETAILS | |
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Mountain Stone Exhibition Visual by Weiquan Long is Winner in Graphics, Illustration and Visual Communication Design Category, 2019 - 2020.· Press Members: Login or Register to request an exclusive interview with Weiquan Long. · Click here to register inorder to view the profile and other works by Weiquan Long. |
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