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DESIGN DETAILS |
DESIGN NAME: 314 Pi
PRIMARY FUNCTION: Wine Label Design
INSPIRATION: Experimenting with the taste of wine is a never-ending process. The number 314 pi with endless digits was the inspiration for the name. Our goal was to design a label with a minimal and simple approach presenting only the characteristics of these natural wines. The label features as an Oenologist‘s notes tab while the specialty of the wine is stamped through the green colors.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: This project is a packaging design for a series of experimental, organic wines without sulfites. A pure, natural wine connected with a simple and authentic idea, to showcase in a very minimalistic approach only the core information linked to the product, as observed in a chemist's notes.
OPERATION / FLOW / INTERACTION: The consumer may read all the characteristics of the wine on the label very fast and clear.
PROJECT DURATION AND LOCATION: The project started in October of 2018 in Heraklion, Greece and finished in December of 2018. The wines were in the local and European market early of 2019.
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: Bottle Material: Glass
Label: Textured matte paper
Offset printing with extra gold hot foil
SPECIFICATIONS / TECHNICAL PROPERTIES: material: glass
Label: textured matte paper
Offset printing with extra gold foil printing
TAGS: 314, winelabeldesign, paterianakiswines, deepbluedesign, deepblue, packagingdesign, mariastylianaki
RESEARCH ABSTRACT: Winemakers have been adding sulfur to wine for hundreds of years to help prevent it from spoiling. Sulfites are naturally occurring compounds that plants produce to protect themselves from microbial infection. In winemaking, sulfur dioxide is released during fermentation. The certain winemaker runs a strictly organic farm, and the wines with no added sulfites were a challenge for them and also for us how to approach the label design. So, simply and honestly listing the characteristics of the wine with the signature of the oenologist on the label was the key idea for the design.
CHALLENGE: the experimental wines is a new and interesting part of enology so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of wines.
ADDED DATE: 2019-09-22 16:58:57
TEAM MEMBERS (1) : Maria Stylianaki
IMAGE CREDITS: image #1: Maria Stylianaki, 314 wine label, 2018
image #2: Maria Stylianaki, 314 wine label, 2018
image #3: Maria Stylianaki, 314 wine label, 2018
image #4: Maria Stylianaki, 314 wine label, 2018
image #5: Maria Stylianaki, 314 wine label, 2018
PATENTS/COPYRIGHTS: copyrights / Deep blue design / Maria Stylianaki
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Visit the following page to learn more: http://deepbluedesign.gr |
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: Deep Blue Design
PROFILE: Deep Blue design is a graphic design studio located in Heraklion of Crete in Greece. In Deep Blue design, we seize every moment using our inspiration embodied by our customer's philosophy to create fresh ways for marketability and successful products.
We like modernism, we adore classic and we combine aesthetics with usability in all cases.
Since 1999 with extensive experience and recognition in the field, we specialize successfully in visual communication services such as Branding, Corporate identity, Packaging, Print, Photography, and Web design.
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COMMENTS |
Giulia Esposito |
Comment #10331 on December 26, 2022, 9:01 pm |
I am truly impressed by this Wine Label Design. It is so creative, modern and captivating. The geometric shapes, the colors and the font used are all in perfect harmony. The design is minimal yet so effective in conveying the message. I love the idea of using the pi symbol to represent the brand and the overall design. It is a true masterwork of packaging design. Congratulations to Maria Stylianaki for winning this well-deserved A' Design Award with the work 314 Pi.
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Paul Williams |
Comment #51916 on January 3, 2023, 6:12 pm |
314 Pi is an incredible achievement in packaging design. The minimalist approach of the label highlights the core information of the product and its organic and natural qualities. The use of the signature of the oenologist on the label and the green colors to represent the specialty of the wine further demonstrate the thought and care that went into this design. It is an example of how design can be used to convey the message of a product in a creative and effective way. Congratulations to the designer for their creative vision and for winning the A' Design Award!
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Paul Phillips |
Comment #60133 on January 3, 2023, 10:09 pm |
I'm in awe of the simplistic and minimalistic design of "314 Pi"! It's a beautiful way to portray the purity and naturalness of the product, and the approach of using only the core information linked to it gives it a unique and modern feel. The idea of using a chemist's notes as the source of inspiration is simply genius and the result is truly captivating. It's no surprise that this Wine Label Design deserved to win the A' Design Award!
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Elena Petrenko |
Comment #63734 on January 3, 2023, 11:48 pm |
This minimalistic packaging design cleverly combines the core information of the wine with an oenologist's notes to make for a truly unique product.
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Adam Harris |
Comment #67837 on January 4, 2023, 1:39 am |
This work is simply amazing! It's clear that a lot of research and thought went into the design of 314 Pi; the minimalistic approach to showcasing the core information of the product is truly unique. The idea of presenting the characteristics of the wine with the signature of the oenologist on the label was a wonderful choice that captures the essence of this special product. The use of green colors to emphasize the specialty of the wine is also a great touch. This design is a great example of good design and a well-deserved recognition for its creators. Congratulations to the designer behind this work!
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Chloe Turner |
Comment #77385 on January 4, 2023, 6:17 am |
I am absolutely in love with the design of this award-winning work titled "314 Pi". It is a stunning example of minimal and simple packaging design that effectively communicates the characteristics of the wine. The oenologist’s notes tab is a great touch and the use of green colors to stamp the specialty of the wine is simply brilliant. It is clear that this work is the result of a passionate and creative process, and the end result is an artfully crafted label that is sure to stand out from the rest.
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Mark Allen |
Comment #79382 on January 4, 2023, 7:24 am |
This award-winning work is truly remarkable and an admirable feat. The minimalistic approach to presenting only the core information linked to the organic wine product is a testament to the designer's creativity and skill. The label concept of having an oenologist's notes tab and utilizing green colors to emphasize the specialty of the wine is a brilliant touch. The research and discussion with the client to understand the benefits of these wines is commendable. It is clear that great effort and thought was put into this design as seen in the choice of materials and offset printing with hot foil technique. Congratulations to the designer for such a remarkable work!
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Elisabeth Clark |
Comment #80808 on January 4, 2023, 8:18 am |
I am delighted to have seen Maria Stylianaki's award-winning work, "314 Pi"! It is a very impressive design that makes a bold but subtle statement. This packaging design for a series of experimental, organic wines without sulfites is a great example of minimalistic design at its finest. Not only does it capture the essence of the product, it also provides an honest and authentic approach to listing its characteristics on the label. Maria Stylianaki's research and dedication to the project are evident in the creative and thoughtful design. This project is a great example of successful design and I applaud Maria Stylianaki for their work.
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