The Last Gift Design by Janny Ji

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DESIGN DETAILS
DESIGN NAME:
The Last Gift

PRIMARY FUNCTION:
Design

INSPIRATION:
Inspired by concrete poetry, my interest in typography, painting, and textiles lead me to create a story of an alter ego who is giving a breakup kit to a woman he once loved. My goal was to push the boundaries of typography as well as to create a contrast between luxury and pain for viewers to discover. I hid harsh breakup languages within the scarf and transformed "bye," "done" and "over" into brooches and earrings. I believe typography has the power of enhancing the delivery of messages.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The project is a breakup kit conveying the idea that well-intentioned actions can cause harm, and harsh actions can be served up as sweet as honey. Hidden deep within the lavish luxury of a silk scarf and gold jewelry lies dark sentiments signaling the end of a love affair.

OPERATION / FLOW / INTERACTION:
The project embraces typography, textile design, jewelry design and packaging design. I am interested in telling the story and conveying the message through tangible objects and things that touch viewers' heart. Through the experience of receiving the breakup kit, opening it and discovering the hidden message, I hope the project gives my audience a moment of surprise and a room for interpretation.

PROJECT DURATION AND LOCATION:
The project was a two-month project, and it has been exhibited in Type Directors Clubs' travel exhibitions in 16 countries.

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
All the work was started from pencil sketch to digital file. The silk scarf was designed in Adobe Illustrator and printed by an online manufacturer, I then hand sewed the edges. The brooches and earrings were designed in Adobe Illustrator and laser cut by machine. I experimented with different materials to figure out the best option for the product. Finally, the packaging was handmade by me by using cardboard and paper. My approach to the pieces is creating designs that are sophisticated yet clean, I hope there is an opportunity for my audience to discover the hidden message.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Packaging: 480 mm x 560 mm, Scarf: 914.4 mm x 914.4 mm, Jewelry: Multiple Dimensions

TAGS:
Typography, Textile design, Jewelry Design, Packaging Design, Graphic Design

RESEARCH ABSTRACT:
Through my process of research and experimentation, I studied the background of concrete poetry and explored ways of observing letterforms abstractly. Then I drew some pattern variations in my sketchbook and tried different ways to use type to construct the value, shape, and form.

CHALLENGE:
The challenge in creating the design is finding a perfect place where the pattern on the scarf and form for the jewelry pieces look natural and elegant at first glance but still being legible as audience read into the pieces. The production challenges include finding the suitable material and laser cutting machine for the jewelry pieces and constructing the pieces by hand.

ADDED DATE:
2018-06-29 21:38:05

TEAM MEMBERS (1) :


IMAGE CREDITS:
Janny Ji, 2018.

PATENTS/COPYRIGHTS:
Copyright: Janny Ji 2018

Visit the following page to learn more: http://jannyji.com


CLIENT/STUDIO/BRAND DETAILS
NAME:
Maryland Institute College of Art

PROFILE:
Acknowledged nationally as a premier leader in art and design education, MICA is deliberately cultivating a new generation of artist – one that is capable of seamlessly integrating innovation, entrepreneurship and creative citizenship with contemporary approaches to art, design and media.



NOMINATION DETAILS

The Last Gift Design by Janny Ji is a Nominee in Giftware Design Category.

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AWARD DETAILS

The Last Gift Design by Janny Ji is Winner in Giftware Design Category, 2018 - 2019.



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