Medovukha Fest Corporate Identity by CBI Pioneer |
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| DESIGN NAME: Medovukha Fest PRIMARY FUNCTION: Corporate Identity INSPIRATION: Guided by this brief, CBI Pioneer developed the branding style and attributes so that they could be adapted for both business and consumer audience. The iconic honeycomb shape was chosen as the main emblem of the fest, focusing the attention on the unique natural properties of honey as the basis of the drink. The natural shape also helped to convey the message of mead as a organic drink. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Creation of a visual concept that would be relevant for all the segments of the festival target audience (including the inhabitants of Suzdal, mead producers, as well as festival visitors from other regions) was the key challenge for the organizers. The festival programme included a conference for the industry professionals, as well as a wide range of entertainment and educational activities for the general public. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: 2017, Moscow, Russia FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: - SPECIFICATIONS / TECHNICAL PROPERTIES: - TAGS: branding, identity, Mead, honey, festival, russian, Quest, Best, Conference RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2018-02-28 16:00:51 TEAM MEMBERS (3) : Art Director: Julia Timashova, Concept: Maria Kopytova and Designer: Maria Kopytova IMAGE CREDITS: Main image is Image: Art Director Julia Timashova / Concept: Maria Kopytova / Designer Maria Kopytova, Optional Image #1: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova, Optional Image #2: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova, Optional Image #3: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova, Optional Image #4: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova, Optional Image #5: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova |
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| Visit the following page to learn more: https://www.behance.net/gallery/51620909 |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: CBI Pioneer PROFILE: Branding Agency |
| AWARD DETAILS | |
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Medovukha Fest Corporate Identity by Cbi Pioneer is Winner in Graphics, Illustration and Visual Communication Design Category, 2018 - 2019.· Press Members: Login or Register to request an exclusive interview with CBI Pioneer. · Click here to register inorder to view the profile and other works by CBI Pioneer. |
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