DESIGN NAME: Double Trouble
PRIMARY FUNCTION: Jacket
INSPIRATION: Happiness is a feeling who waits to be awake at every step you take. No matter what is happening around you, no matter what you gain or lose, happiness is a lifestyle. The sun rises and falls, but a new dawn is there waiting for us all the time.
Feeling contented and fulfilled is one first step in achieving that inner happiness you are supposed to find. Everything depends on how we act and think, because in the end to be happy is also a choice. We are as happy as we want to be!
UNIQUE PROPERTIES / PROJECT DESCRIPTION: A little bit edgy, a little bit shinny, a little bit bad-ass. "Double Trouble Jacket" is unique because it's two in one! One side is made of natural jute, the other one is made by fizzy waterproof fabric. The jute will keep you really warm and comfy, as the waterproof will get you a nice, dry and also stylish outfit. Black IS the new black.
OPERATION / FLOW / INTERACTION: Double Trouble Jacket is in fact a double tricky pleasure.The big plus of this jacket is the fact that it has different fabrics on both sides that can match different outfits, and different moods. The main concept of the jacket is that it allows you to swim trough the senses; so you can feel cozy, comfy and cool at the same time. Happiness Project
PROJECT DURATION AND LOCATION: The Happiness Campaign was launched in Spring 2017 in Bucharest, and finished in January 2018, Romania.
FITS BEST INTO CATEGORY: Fashion, Apparel and Garment Design
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PRODUCTION / REALIZATION TECHNOLOGY: The Jacket was made from jute and waterproof fabric. Both passed through a different process in order to transform the texture, not only from a visual point of view, but also palpably.
SPECIFICATIONS / TECHNICAL PROPERTIES: The jacket was made to fit all sizes: from 34 to 42.From small to large( S/L).
TAGS: Unique, Versatile, Minimalist, Unmistakable, Fashionable.
RESEARCH ABSTRACT: I never did a research for my product, I totally let my creativity to speak for itself but the
idea for its story started from defining happiness.Happiness is here with you, everytime. When you look back into the past and experience a happy memory, you are actually recreating and reexperiencing that moment in the present. Happiness is something that only exists in the present. You find this truth when you stop seeking and start being.
CHALLENGE: Happiness is not the icecream cone, the happiness is truly a state of being.
When you are lost in the moment, happiness is there. When you look back into the past and experience a happy memory, you are actually recreating and re-experiencing that moment in the present. Happiness is something that only exists in the present. You find this truth when you stop seeking and start being.
Lose yourself in the present moment and re-connect with the happiness that is already available.
This is the story.
ADDED DATE: 2018-02-26 23:56:24
TEAM MEMBERS (1) :
IMAGE CREDITS: Image #1 - Reprobable-Happiness Campaign / 2017
Image #2 - Reprobable-Happiness Campaign / 2017
Image #3 - Reprobable-Happiness Campaign / 2017
Image #4 - Reprobable-Happiness Campaign / 2017
PATENTS/COPYRIGHTS: Copyrights to Adina Banea, 2017
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