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DESIGN DETAILS |
DESIGN NAME: Tocco Wine
PRIMARY FUNCTION: Packaging
INSPIRATION: The uniqueness and craftsmanship of the manufacturing process of this environmentally friendly farm are enhanced by the use of this authentic brand.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Brand restyling and graphic project of the new labels for the Tocco wines. A newly-done project boasting a strong visual effect, which reflects the young and dynamic feature of this enterprise.
The project aims at improving the brand awareness; it ranks the identity elements correctly in order to make them more popular and thus unforgettable. The result is a modern and contemporary identity that has the brand at its core with a stronger personality.
Minimal and charming, the bottle is almost naked except for its monogram which evokes archaic symbols and encloses the name of the winery in text form. The labels are printed directly on the bottle using the silk-screen printing technique in order to enhance their uniqueness and colour rendering. The hues best describe the nature as well as every single reference.
The result of this project breaks the codes of its category, imposing itself with a state-of-the-art distinctive language.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: -
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: Glass / Screen printing
SPECIFICATIONS / TECHNICAL PROPERTIES: -
TAGS: -
RESEARCH ABSTRACT: -
CHALLENGE: -
ADDED DATE: 2017-09-04 09:26:37
TEAM MEMBERS (1) :
IMAGE CREDITS: Marco D'Aroma, 2017.
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: Concept Store
PROFILE: Created in 2007, Concept Store studio is based in Italy. Working mainly in the food and wine field, we support our clients to develop and design Corporate Identity, Packaging and web Design projects. The main feature of our job is the combination of creativity and being concrete: our ideas are the result of instinct and creativity and also hard work with research and analysis, based on a careful and professional methodology.
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