Rose Sofia Logo by Ivan Radev |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Rose Sofia PRIMARY FUNCTION: Logo INSPIRATION: The inspiration for this logo-mark was to create a symbol with a closely linked relationship between past and present,beauty and aesthetic,between one of the most beautiful flowers in the world, the rose, and the monumental architecture of the past century with its style , clear tectonics and attention to detail. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The logo was designed for a social club/bar&diner situated in the old central part of Sofia in a building with the authentic architectural style of the time. With the building owners also being the Bulgarian Rose laboratory, it seemed that a rose symbol would be perfect.The main idea was that the symbol be depicted as a rose in a clear, intelligible and memorable way,which has to be reduced from the formal parameters of the building /arches- oval ,decorative details- volutes/ . OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: The project started in November 2014 in Sofia and finished in March 2015 in Sofia,Bulgaria. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: The practical implementation of the logo throughout Rose Sofia in different ways requires variations in the combinations of materials and technology used. On the exterior facade a stone signboard with this logo can be found, which used CNC router,Water jet cutter,and back-light .In the antechamber a chandelier was created with the logo on it, produced by laser cutting steel details and LED lights. On one of the diner walls a larger dimension version of the rose symbol is on display with logo of hundreds of small fabric roses. SPECIFICATIONS / TECHNICAL PROPERTIES: - TAGS: rose sofia,circle, spiral, space, lifestyle RESEARCH ABSTRACT: - CHALLENGE: To create a logo with a clear message, easy for communication and memorable. ADDED DATE: 2017-06-08 07:33:07 TEAM MEMBERS (1) : Ivan Radev IMAGE CREDITS: Ivan Radev |
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NAME: Rose Sofia PROFILE: Found in one of most popular places in Sofia, Bulgaria, the old central part in the city in a building with a perfect combination of architecture and style from the past century.At the front door, we enter into another dimension. Rose Sofia occupies the former territory of Bulgarian Rose on Ivan Vazov Str - it's a place with high ceilings and a remarkable interior. The authentic appearance of the building is preserved outside, and inside the rooms are cozy, calm and arranged with taste. The air is filled with soft music and aromas, which bears a shadow of the previous life of the place. When you want to relax, get away from the city, and then jump back in to it.The idea is to be a place for a cocktail party on Friday evening and a business lunch during the week. |
| AWARD DETAILS | |
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Rose Sofia Logo by Ivan Radev is Winner in Graphics, Illustration and Visual Communication Design Category, 2017 - 2018.· Press Members: Login or Register to request an exclusive interview with Ivan Radev. · Click here to register inorder to view the profile and other works by Ivan Radev. |
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