DESIGN NAME: H.E Homme Store
PRIMARY FUNCTION: Clothing Concept Store
INSPIRATION: Adhering to the concept of "taste, fashion, personality", the designer setting kitchen and bar area in the central region to provide healthy meals and drinks which guided to a new lifestyle.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: H.E Homme is the latest fashion industry platform, as the bridge and link to deliver a high-quality European clothing brand to the Chinese market, philosophy of the brand and business model need to be innovated.Adhering to the concept of "taste, fashion, personality", the designer choices of 3 main materials - rose gold stainless steel, white marbled glass and dark cement board to reduce space clutter, so that the whole space has highly recognition. Abandon the traditional closed-end window, using the new display mode instead - the interior design is the window background as well. This is no longer an ordinary retail clothing store, but a combination of retail clothing fashion and leisure life museum, designer setting kitchen and bar area in the central region to provide healthy meals and drinks which guided to a new lifestyle.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: The project started in August 2015 and finished in Decmember 2015 in Shen Zhen, China
FITS BEST INTO CATEGORY: Interior Space and Exhibition Design
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PRODUCTION / REALIZATION TECHNOLOGY: Rose gold stainless steel: indiscriminate profiling process;
White marbled glass: 3D scanning marble pattern printed on glass;
Dark cement board:custom styles to combined with spatial elements to customize specific colors and texture effects.
SPECIFICATIONS / TECHNICAL PROPERTIES: 650 ㎡
TAGS: Men's Clothing, Leisure, Life Museum, Interior Design
RESEARCH ABSTRACT: -
CHALLENGE: The creative challenge of this case is how to break the traditional, how to break the current retail clothing store pattern and creat a brand new concept store with fashion and leisure life museum.
ADDED DATE: 2016-02-26 08:28:28
TEAM MEMBERS (2) : Designer: Kingson Leung and Assistant: Carving Tong
IMAGE CREDITS: Kingson Leung, 2016
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