See The Unseen Immersive Ephemeral Art Exhibition by Inception Cultural and Creative Co,. Ltd |
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| DESIGN DETAILS | |||||
| DESIGN NAME: See The Unseen PRIMARY FUNCTION: Immersive Ephemeral Art Exhibition INSPIRATION: "See the Unseen" portrays the dragon as an originally invisible entity. Reflecting this mysterious concept, the exhibition area features dragons presented within semi-transparent glass boxes made from recyclable plastic materials, creating an elusive sensation. Constructed by the collaborative artist team Penique Productions using red recyclable coloured film, these glass boxes allow viewers to immerse themselves in the presence of the dragon. Enhanced with lighting either during the night or day, this design not only alters the space in terms of texture, light, atmosphere, and drama but also deepens the contemplation and perception of the dragon as a mystical creature. UNIQUE PROPERTIES / PROJECT DESCRIPTION: All around the world, Chinese communities are creating visible dragons, but the uniqueness of 'See the Unseen' lies in concealing the dragon. It is presented on the L3 floor of the mall in transparent glass boxes. Crafted in collaboration with artists using semi-transparent recyclable materials, these red boxes not only capture the imagination but also prompt viewers to contemplate the unseen wonders of the world. Additionally, the red inflatable space is to be seen as the main visual that brings blessings for this dragon new year. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: Jan 26th - Feb 25th in TaiKooHui GuangZhou, China FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: - glass box (inflatable plastic color film) SPECIFICATIONS / TECHNICAL PROPERTIES: L3 GlassBox （33m x 34m) Inflatable Plastic Color Film. plastic: low density polythene (LDPE) TAGS: Dragon, Glass box, sustainable, ephemeral art, inflatable art, spatial art design, sculpture, balloon, contemporary art RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2024-02-27 11:19:49 TEAM MEMBERS (3) : GuangZhou TaiKoo Hui (Swire Property), Penique Productions & INCEPTION Cultural & Creative Co Ltd., and IMAGE CREDITS: Inception Cultural and Creative Co,. Ltd, 2023. PATENTS/COPYRIGHTS: INCEPTION Cultural & Creative Co Ltd., |
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| Visit the following page to learn more: https://www.inception-ltd.com/seetheunse |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: GuangZhou TaiKooHui PROFILE: Spanning approximately 138,000 sqm, the mall at Taikoo Hui Guangzhou houses more than 190 renowned brands, ranging from top global boutiques, local and international fashion brands, homeware and lifestyle products to fine dining restaurants, with around 150 of the brands in Guangzhou for the very first time. Here, you can find flagship stores and concept shops from world-famous brands, including high-end supermarket Olé, which made its debut in Guangzhou at Taikoo Hui Guangzhou. With the best of the best brands and shops from around the world, Taikoo Hui Guangzhou offers guests a shopping and leisure experience that's unlike any other. |
| AWARD DETAILS | |
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See The Unseen Immersive Ephemeral Art Exhibition by Inception Cultural and Creative Co, . Ltd is Winner in Fine Arts and Art Installation Design Category, 2023 - 2024.· Press Members: Login or Register to request an exclusive interview with Inception Cultural and Creative Co,. Ltd. · Click here to register inorder to view the profile and other works by Inception Cultural and Creative Co,. Ltd. |
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