Bedtime Story Boutique Chocolate Packaging by Xi Yang |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Bedtime Story PRIMARY FUNCTION: Boutique Chocolate Packaging INSPIRATION: Inspired by bedtime stories from childhood, each story is imaginative, just like every piece of chocolate has its own unique flavor, each piece of chocolate tells a story. Tasting chocolate is like being slowly led into a mysterious realm, where taste memories are awakened and imagination unfolds. UNIQUE PROPERTIES / PROJECT DESCRIPTION: This is a packaging design for a gourmet chocolate series. The graphics on the outer box suggest the distinct taste experience of each chocolate flavor—be it shiny, lively, or mysterious and peculiar. Unlike most chocolate packaging, which uses intuitive food patterns as visual elements to represent the product's flavor, this series conveys the rich associations and emotional shifts brought by taste through peculiar graphics with a sense of story. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: The project started in Beijing in April 2022 and concluded in May 2022. It was launched in the Chinese market in January 2023. FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: The packaging of this series uses special paper with a metallic texture, printing large areas of black patterns, creating a strong visual contrast. SPECIFICATIONS / TECHNICAL PROPERTIES: 19X7X4.5CM TAGS: Chocolate, Gourmet Chocolate RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2024-02-26 22:23:30 TEAM MEMBERS (1) : IMAGE CREDITS: Xi Yang, 2023. |
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| Visit the following page to learn more: https://amotrio.com/collections/frontpag |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: AMOVO PROFILE: AMOVO was founded in 2007 and has a history of 17 years to date. The company primarily focuses on the research, development, and production of premium chocolate products, specializing in the sale of pure cocoa butter chocolates. It is committed to delivering natural and healthy products to consumers and was among the first in China to establish standards and concepts for pure cocoa butter chocolate. |
| AWARD DETAILS | |
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Bedtime Story Boutique Chocolate Packaging by Xi Yang is Winner in Packaging Design Category, 2023 - 2024.· Press Members: Login or Register to request an exclusive interview with Xi Yang. · Click here to register inorder to view the profile and other works by Xi Yang. |
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