Simpcare Christmas Box for Men Package by Shichao Liu - Simpcare Design Center |
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| DESIGN NAME: Simpcare Christmas Box for Men PRIMARY FUNCTION: Package INSPIRATION: This skin care product box for men embraces Christmas as its design theme, evoking a joyful mood akin to celebrating the holiday with its intriguing shape, vibrant colourway, and vivid illustrations. Shaped like a Christmas tree and coloured in refreshing eggshell blue and silver, the box also features the character illustrations inspired by the Dance, a masterpiece by the Fauvist painter Henri Matisse, radiating vitality and elegant simplicity. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The illustration design is inspired by the Dance, a masterpiece created by Henri Matisse in 1909. This painting captures the exuberance and vitality of a dance scene with its vibrant, bold colour palette and fluid lines, reminiscent of the festive and warm atmosphere of Christmas. The illustrations on the packaging artistically combine guitars and basketballs with scenes of running and dancing, evoking a dynamic energy and Christmas ambiance, all while maintaining a distinct masculine style. OPERATION / FLOW / INTERACTION: The box is creatively shaped like a Christmas tree, and adorned with a refreshing colour palette and vibrant illustrations. These elements evoke a festive ambiance that highlights the design theme and aesthetically appeals to discerning consumers. Inside, the box is designed with separate layers to ensure easy access and prevent damage. Opening each layer will reveal different skin care products, evoking the excitement and anticipation akin to unwrapping a Christmas gift filled with surprises. PROJECT DURATION AND LOCATION: The design and development of Simpcare Christmas Box for Men started in November 2023. It was officially launched on Simpcare Tmall website on December 1st, 2023, and concurrently made available at the offline Tmall Hey Box. FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: The box is finished with matte lamination, and embellished with silver hot stamping on specific areas. SPECIFICATIONS / TECHNICAL PROPERTIES: product dimensions, 439 mm x 120 mm x 473 mm TAGS: Skin Care Product Box for Men, Christmas Theme, Festive Atmosphere, Artistic Illustration, Eggshell Blue RESEARCH ABSTRACT: Targeting male users, the Christmas Box is meticulously designed to meet their genuine needs and prioritize practicality. With this objective in mind, the packaging features a minimalist design, and combines basketball motifs with lively dance scenes into vivid illustrations. The fluid lines and vibrant colour palette exude masculine vigor and energy, while the addition of Christmas elements highlight the design theme and enhances the festive ambiance. CHALLENGE: To meet to the aesthetic tastes of male users and evoke a Christmas ambiance, this packaging has been revolutionized in diverse aspects, including form, interior packaging, and material selection, without compromising simple elegance. These changes set the box apart from its counterparts that remain confined to a single dimension. With its unique shape of a Christmas tree, refreshing colour palette, vibrant illustrations, and layered interior, this packaging is intriguing and practical for men. ADDED DATE: 2024-02-23 01:23:12 TEAM MEMBERS (1) : Shichao Liu, Simpcare Design Center IMAGE CREDITS: Shichao Liu - Simpcare Design Center, 2023. |
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NAME: Simpcare PROFILE: Simpcare as a functional natural skin care brand, established in Guangzhou, China in 2019, aims to build the No.1 beauty company of Asia and the world's leading beauty company. With the brand concept of "the power of nature is beyond your imagination", it absorbs the natural power of forests, mountains and water, and integrates natural ingredients such as camellia, guaiacwood and fomes officinalis into its products. Committed to bringing safe, effective and pleasant skin care experience to sensitive skin people in Asia, it has developed into the No.1 brand in the professional care market for sensitive skin. |
| AWARD DETAILS | |
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Simpcare Christmas Box For Men Package by Shichao Liu-Simpcare Design Center is Winner in Packaging Design Category, 2023 - 2024.· Press Members: Login or Register to request an exclusive interview with Shichao Liu - Simpcare Design Center. · Click here to register inorder to view the profile and other works by Shichao Liu - Simpcare Design Center. |
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