The Morse 27 Collection Multiwear Jewelry by Pearlstige Design Team

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DESIGN DETAILS
DESIGN NAME:
The Morse 27 Collection

PRIMARY FUNCTION:
Multiwear Jewelry

INSPIRATION:
Pearls, the gems nurtured by nature itself, serve as brand's creative nucleus. Rooted in innovation, our designs propagate the unique power harbored within pearls. The Morse 27 Collection reimagines pearls to embody the essence of Morse code, reinterpreting the 26 English letters. It articulates single words, phrases, or sentences,a silent medium for expressing hopeful aspirations. Just like pearls, it radiates kindness and love to others during the pursuit of self-cultivation.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The Morse 27 Collection Redefines Pearl Jewelry Design, shattering the conventional approach of attributing product value solely through materials and craftsmanship. By integrating pearls with Morse code, it transcends the confines of materiality, evolving into a medium of emotive connection. This innovative fusion enhances personalisation and distinctiveness. Moreover, the minimalist and gender-neutral design ethos surpasses traditional jewelry norms, balancing delicacy with a casual flair.

OPERATION / FLOW / INTERACTION:
The Morse 27 Collection creatively rearranges 26 English letters into Morse code patterns through the arrangement of 4 fundamental accessories. It enables the expression of single words, phrases, or sentences. Additionally, the meticulous design and craftsmanship facilitate effortless assembly and disassembly of the accessories. This innovative concept allows for customization of length and accessory type, forming necklaces, bracelets, waist chains, eyewear chains, bag ornaments, and more.

PROJECT DURATION AND LOCATION:
The project began in Shanghai in October 2022. The initial draft was completed by November, and after six months of refinement, the first sample version was achieved in May 2023. Three rounds of sample revisions were conducted in June, leading to the final version. The project was officially launched in the Chinese market in late July and globally rolled out in early September.

PRODUCTION / REALIZATION TECHNOLOGY:
We choose top-grade 5A natural freshwater pearls, some adorned with zircon accents. With a sleek, polished finish, they're paired with S925 silver chains. Each piece features unique cross-shaped C-clasp assembly at both ends, allowing secure connection with other accessories. This gravity-assisted design ensures firmness during wear, creating a versatile product. Crafted with precision and ingenuity, our exquisite and original creations are made using recyclable premium materials.

SPECIFICATIONS / TECHNICAL PROPERTIES:
As a customizable jewelry product, the number of selected accessories varies, resulting in different sizes and weights. Below are the details for the basic accessories: "da" has dimensions of 0.6 cm x 0.6 cm x 2.4 cm, weighing 0.64 grams. "di" has dimensions of 0.6 cm x 0.6 cm x 1.8 cm, weighing 0.81 grams. "didi" has dimensions of 0.6 cm x 0.6 cm x 2.4 cm, weighing 1.14 grams. "dididi" has dimensions of 0.6 cm x 0.6 cm x 3 cm, weighing 1.5 grams.

TAGS:
Pearls, silver, Morse code, bracelets, necklaces, fashion, jewelry, transformable, customisable, DIY

RESEARCH ABSTRACT:
Pearls stand out as one of the few jewelry treasures nurtured by living organisms, it is also the offspring of nature, embodying sustainable beauty that is highly sensitive to environmental changes.Through our brand as a medium, we aspire to retell the story of pearls, reconstructing them as cultural symbols relevant to the present era, becoming vessels and expressions of emotions for contemporary women.

CHALLENGE:
Considering the individual accessories' tendency to fall due to balance issues and the desire for users to easily assemble and disassemble them, this project faced significant challenges in achieving a balance between stability and ease of disassembly for individual accessories. Overcoming these challenges required extensive experimentation and fine-tuning of the design, achieving the desired equilibrium between form and functionality. This process led to the creation of a stunning jewelry design.

ADDED DATE:
2023-09-17 06:38:40

TEAM MEMBERS (1) :
N/A

IMAGE CREDITS:
Image#1: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Image#2: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Image#3: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Image#4: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Image#5: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Video Signature: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.

PATENTS/COPYRIGHTS:
Product Appearance Patent Number: 2023302935827;2023302934557;2023302935047;20233029 34260 Patent Holder: Shen Junyao Patent Application Year: 2023 Jurisdiction: China

Visit the following page to learn more: https://www.pearlstige.com


CLIENT/STUDIO/BRAND DETAILS
NAME:
PEARLSTIGE

PROFILE:
PEARLSTIGE (formerly known as "SARASTYLE") was established in 2021. A contemporary ode to pearls brand based in Shanghai, crafting meticulously handcrafted jewelry that embodies gentleness, strength, and empowerment. The name PEARLSTIGE combines "Pearl" and "Prestige," reflecting our deep-rooted admiration for pearls and their significance in our creations. The interpretation of pearls has long remained stagnant, and PEARLSTIGE aims to revitalize this perception through modern designs. We strive to rebuild the connection between pearls and the contemporary women's lifestyle and emotions, aligning them with modern aesthetics and values. PEARLSTIGE endeavours to accompany women on their journey of self-discovery, empowering them to radiate their inner brilliance. Our brand's mission is to "Shine From Within," empowering individuals to achieve their true potential and radiate light upon others. Since its inception, PEARLSTIGE has been committed to sustainability efforts.In May 2023, PEARLSTIGE proudly became the very first B Corp certified company in the Chinese jewelry industry, further demonstrating our commitment to the collective benefit of society.



NOMINATION DETAILS

The Morse 27 Collection Multiwear Jewelry by Pearlstige Design Team is a Nominee in Jewelry Design Category.

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AWARD DETAILS

The Morse 27 Collection Multiwear Jewelry by Pearlstige Design Team is Winner in Jewelry Design Category, 2023 - 2024.



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