Bao'an Tourism Gifts Drinkware by Yan Wu |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Bao'an Tourism Gifts PRIMARY FUNCTION: Drinkware INSPIRATION: The designer has chosen "Bao'an Youli" as the main theme, incorporating the Bao'an District's Phoenix Tower as a design element. They have captured traditional auspicious symbolism in a collection of Chinese tea sets designed for everyday tea enjoyment and contemplation. This series not only meets various modern lifestyle needs but also seamlessly blends traditional cultural elements with contemporary aesthetic styles. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Adopting inspiration from Phoenix Tower in Bao'an District, Bao'an Tourism Gifts is designed as an original trditional style tea sets with a creative style that conforms to modern aesthetics. The work not only reflects the blending of traditional culture and modern aesthetics, but also integrates culture inheritance and local culture into daily life through which shows its beautiful concept that with the pagoda in hand, life is worry-free. OPERATION / FLOW / INTERACTION: This work utilizes eco-friendly outer packaging and the application of plastic envelope labels in different colors. It aims to better and more directly convey the theme of "Bao'an Youli" brand, making it closer to the lives of modern young people. Through the presentation of Chinese tea sets, it not only fulfills various modern lifestyle needs but also seamlessly integrates traditional cultural elements with contemporary aesthetic styles. PROJECT DURATION AND LOCATION: This project began in October 2022 and, after approximately 8 months of research, organization, and design, it was finally prototyped and produced in June 2023. It was showcased at the Shenzhen Creative Gifts Exhibition. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: The outer box is made from environmentally friendly pulp and features modern-style envelope labels. The internal tea sets are crafted from Shengkou Kiln ceramics from Shengkou Village, Guilin Town, Shexian County, Anhui Province. Shexian Shengkou Kiln originated during the Tang Dynasty, flourished during the Five Dynasties, and ceased production in the Song Dynasty, with a history of at least 1,170 years. It boasts high-end ceramics with single-color glazes such as black-brown and black-green. SPECIFICATIONS / TECHNICAL PROPERTIES: 50cm*16cm*12cm TAGS: environmentally friendly, tea appreciation, Bao'an courtesy, ceramics, Shenzhen tea RESEARCH ABSTRACT: Understanding the needs, preferences, and behavior patterns of the target users is crucial. This involves gathering user feedback and insights through methods such as user research, market analysis, and competitive analysis. During the early stages of product design, concept development and ideation are carried out. This includes defining the product's positioning, target user demographics, core features, and characteristics. Preliminary design concepts are developed using tools like sketches, storyboards, and user stories. CHALLENGE: The design and production of the internal tea sets involve the use of ceramics from Shengkou Kiln in Guilin Town, Shexian County, Anhui Province. These ceramics are characterized by high-quality single-color glazes such as black-brown and black-green. ADDED DATE: 2023-09-12 08:39:01 TEAM MEMBERS (1) : IMAGE CREDITS: None |
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| AWARD DETAILS | |
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Bao'an Tourism Gifts Drinkware by Yan Wu is Winner in Giftware Design Category, 2023 - 2024.· Press Members: Login or Register to request an exclusive interview with Yan Wu. · Click here to view the profile and other works by Yan Wu. |
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