DESIGN NAME: Gujin-National Treasure
PRIMARY FUNCTION: Chinese Baijiu Packaging
INSPIRATION: Integrating thousands of years of Chinese imperial culture, combining the nobility and elegance of ancient Chinese emperors with the symbolism of five dragons gathering together, and combining it with modern technology, this work presents a unique and precious masterpiece.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: The base of the bottle is square, exuding a solemn and elegant atmosphere, as if it were a jade seal of ancient Chinese royalty from the bottom. The five dragons gathered on the outer cover symbolize national prosperity and peace, bringing blessings to all. The spherical dragon pattern hat inside reveals a mysterious oriental charm, showcasing the mystical allure of the East
OPERATION / FLOW / INTERACTION: In terms of product experience, for consumers, this product is not only an innovative wine container but also an art piece with display and collection functions, which can be displayed as a decorative item in the home.
PROJECT DURATION AND LOCATION: The project started in April 2023 in Shenzhen and finished in August 2023 in Shenzhen.
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: This product mainly uses ceramic materials. The main color of the bottle body is white jade, combined with a golden lid and base, which reflects the noble and luxurious nature of ancient Chinese royalty.
SPECIFICATIONS / TECHNICAL PROPERTIES: Width: 200mm x Height: 350mm x Depth: 200mm
TAGS: Chinese Baijiu, Oriental Aesthetics, Packing design
RESEARCH ABSTRACT: Designers have discovered that in China, the emperor is the most noble symbol, representing the supreme authority. Designers want to reflect this sense of nobility and awe to consumers, allowing them to experience the majesty of the emperor.
CHALLENGE: This product is a manifestation of the noble symbol of the emperor. It is meticulously designed to integrate the images of jade seal, dragon, and four immortals, highlighting the majesty and dominance of the emperor.
ADDED DATE: 2023-08-31 08:35:41
TEAM MEMBERS (1) :
IMAGE CREDITS: HuaYun Design
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