Elegance and Modernity Exhibition Stand by Smart Design Expo - Joanna Dittmar |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Elegance and Modernity PRIMARY FUNCTION: Exhibition Stand INSPIRATION: Inspired by the elegant, simple form of the customers products, wanting to emphasize their prestige and premium quality we have created a stand based on subtle, matching colors. The frugality and austerity of the decor allowed to focus on lighting and good product presentation. Elegance and modernity. The rawness of black and concrete combined with the energy and freshness of plant elements. The perfection of this project is in detail. UNIQUE PROPERTIES / PROJECT DESCRIPTION: There's a certain mystery inherent in every implementation process, a moment when imagination meets with the possibilities of reality to create something intriguing and beautiful. The fusion of these elements creates a striking whole. It's natural to wonder which particular element of a stand was the catalyst for the whole design concept. After all, every project has its own unique starting point - the spark that ignites the creative process and drives the work forward. OPERATION / FLOW / INTERACTION: the stand has a warm, sophisticated and light look PROJECT DURATION AND LOCATION: Frontale 2022, Nuremberg FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: The production of the elegant facade made of laminate, golden cloud installation made of metal fence, and golden lacquered expositors were produces in-house in a carpentry, through the skilled hands of carpenters. Custom-made production has to present their company as a strong business partner as well as highlight the exclusiveness and the high quality of their products. Incorporating black into the design makes the stand evoke the associations of luxury and superior quality so it is a perfect choice to bring out the best in products. Choosing the right lighting made it possible to showcase the products in their intended environments. SPECIFICATIONS / TECHNICAL PROPERTIES: SIZE: 21,5 x 11m 5m high walls Since we wanted to capture the attention of the visitors, we decided to use a huge screen (6x3,5m) to show the film, which was made by the client, at all times during the exhibition. This solution attracted the attention of the visitors from a distance. It is a perfect combination of multimedia technology with eye-catching design. TAGS: elegant, modern, minimalist, RESEARCH ABSTRACT: Designing a booth for the Drutex brand is always about finding new details that will catch people's attention while also being consistent with the brand's aesthetics and branding. It involves constantly searching for new design solutions that will attract attention while maintaining a cohesive brand identity. CHALLENGE: Incorporating elegant and modern elements with delicate touches like hanging golden clouds can help convey a sophisticated and contemporary brand image. However, without proper research and a clear brief, it may be challenging to execute this vision effectively and achieve the desired results. ADDED DATE: 2023-03-30 15:15:35 TEAM MEMBERS (1) : Joanna Dittmar IMAGE CREDITS: Smart Design Expo PATENTS/COPYRIGHTS: Smart Design Expo |
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| Visit the following page to learn more: http://shorturl.at/lFT39 | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Drutex PROFILE: A leading European windows and doors manufacturer, DRUTEX is also recognised across the world. Each window or door is made to order. |
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