Cain Grenade Men's Perfume Packaging by Luo Heng

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DESIGN DETAILS
DESIGN NAME:
Cain Grenade

PRIMARY FUNCTION:
Men's Perfume Packaging

INSPIRATION:
Cain Grenade is a fragrance for men. Triggering an explosion of male wildness, break out the most primitive male charm, sense of domineering and aggressive. Grenade hard appearance design reflects the male domineer, refused to low-key. The beautiful and layered color, with angular shell contains the power of explosion; We use antique elements to form the lines of the outer box, simple and clear, reflecting the man's calm and elegance.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Cain Grenade is a fragrance for men. Grenade hard appearance design reflects the male domineer, refused to low-key. The beautiful and layered color, with angular shell contains the power of explosion.Use antique elements to form the lines of the outer box, simple and clear, reflecting the man's calm and elegance.The packaging box design use rich lines, and use several colors for contrast color matching, also add concave and convex texture technology, increase high quality feeling and aesthetics.

OPERATION / FLOW / INTERACTION:
The packaging box design use rich lines, and use several colors for contrast color matching, also add concave and convex texture technology, increase high quality feeling and aesthetics.

PROJECT DURATION AND LOCATION:
The project started in Shenzhen in June 2021 and the design was completed in December 2022

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 60 mm, Depth 55 mm, Height 120 mm, Weight 0.07 KG

TAGS:
Perfume, Packaging

RESEARCH ABSTRACT:
CAIN Grenade packaging adopts the mysterious tarot card form as symbol language to reflect the power of repression, the overall has the advanced sense of masculinity, but also for the outbreak of "male charm" to provide an atmosphere, bronzing technology making the texture more delicate, more prominent details. Colors change with the light, making each gathering unique The box design use rich lines, and use several contrast color, also add concave and convex texture technology, increase high quality feeling and aesthetics; In order to fully reflect the wild charm of CAIN, this grenade product use multi-layer gradient color, which is more eye-catching compared to solid color and double gradient color.

CHALLENGE:
The packaging box design use rich lines, and use several colors for contrast color matching, also add concave and convex texture technology, increase high quality feeling and aesthetics; In order to fully reflect the wild charm of Cain, use multi-layer gradient color With innovative appearance, excellent texture, and mysterious cultural sense symbolizing male wildness, the shape of the grenade combined with its dazzling appearance is extremely attractive, but also a confident, open, individual self-expression.

ADDED DATE:
2022-09-13 10:26:00

TEAM MEMBERS (8) :
Design Director , Luo Heng, Illustrator , Peng Qiubing , Graphic Designer, Zhang Shengyuan, 3D Designer and Gong Shengluo

IMAGE CREDITS:
Luo Heng, 2022.



CLIENT/STUDIO/BRAND DETAILS
NAME:
Shenzhen Megacombine Technology Co., Ltd

PROFILE:
Shenzhen Megacombine Technology Co., Ltd was founded in 2009, and the group currently numbers more than 3,000 people. Accessory manufacturer authorized by Apple and Microsoft; certified as a national high-tech enterprise. Since 2015, we have entered the beauty market in various households and have 15 general agent brands by the end of 2019. More than 5,000 stores are available for direct supply channels offline nationwide; 67 channels involving zero business (B2C) online. It is a composite enterprise integrating cross-border supply chain service, brand operation, channel distribution, and general agent private brand.



NOMINATION DETAILS

Cain Grenade Men's Perfume Packaging by Luo Heng is a Nominee in Packaging Design Category.

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AWARD DETAILS

Cain Grenade Men's Perfume Packaging by Luo Heng is Winner in Packaging Design Category, 2022 - 2023.



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