Love Tableware Packaging by Yan Li

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DESIGN DETAILS
DESIGN NAME:
Love

PRIMARY FUNCTION:
Tableware Packaging

INSPIRATION:
The combination of Eastern and Western cultures, the products are western knives, forks and spoons, the packaging is a display of Chinese elements.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
1. Structurally, the inside three small boxes are inspired by Chinese Taoist thought, one life two, two birth three, three life all things. 2. The colour green not only shows the sense of high quality and elegance, but also represents the meaning of environmental protection, peace, nature and vitality. 3. In terms of pattern, it adopts the design concept of round sky and square earth, which is a kind of Philosophical thought of the Chinese yin and yang theory.

OPERATION / FLOW / INTERACTION:
One big box and three small inside boxes which can offer consumer double surprise. It is easy for consumer to open of folding flap.

PROJECT DURATION AND LOCATION:
The project started in March 2022 in Shenzhen and finished in April 2022 in Shenzhen.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Gray cardboard and whiteboard The combination process of gilding and excitation,

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 245mm x Depth 285mm x Height 60mm

TAGS:
Chinese elements, combination of Eastern and Western cultures, conflict beauty, harmony beauty, traditional culture

RESEARCH ABSTRACT:
Product market research, Study on traditional Chinese culture, Understanding of Western tableware.

CHALLENGE:
Perfect present of craftsmanship

ADDED DATE:
2022-04-30 08:40:11

TEAM MEMBERS (1) :


IMAGE CREDITS:
Yan Li, 2022.

Visit the following page to learn more: http://www.yueshangguoji.com/


CLIENT/STUDIO/BRAND DETAILS
NAME:
Yueshangguojisheji

PROFILE:
The Chinese character “Yueshangguojisheji” is the brand of our company. The yellow circle means sun, the black curved hook means moon, it represents the company to shine forever like the sun and the moon. The color yellow represents wealth and symbolizes the company's thriving business.



NOMINATION DETAILS

Love Tableware Packaging by Yan Li is a Nominee in Packaging Design Category.

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AWARD DETAILS

Love Tableware Packaging by Yan Li is Winner in Packaging Design Category, 2022 - 2023.



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