Fresh Mobile Application by Deyin Zhang

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DESIGN DETAILS
DESIGN NAME:
Fresh

PRIMARY FUNCTION:
Mobile Application

INSPIRATION:
It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.

OPERATION / FLOW / INTERACTION:
First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.

PROJECT DURATION AND LOCATION:
This project started in January 2022 in Hangzhou, China, and it is still under developing.

PRODUCTION / REALIZATION TECHNOLOGY:
People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Launched on IOS and Android

TAGS:
refrigerator assistant, app, sustainable consumption, reduce food waste

RESEARCH ABSTRACT:
With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.

CHALLENGE:
When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.

ADDED DATE:
2022-03-23 17:34:44

TEAM MEMBERS (7) :
Creative Director: Deyin Zhang, Designer: Yao Wang, Designer: Chengyi Shen, Programmer: Zhitong Cui, Programmer: Hebo Gong, Designer:Xiyuan Zhang and Tutor:Shijian Luo

IMAGE CREDITS:
Deyin Zhang, 2021.



CLIENT/STUDIO/BRAND DETAILS
NAME:
Zhejiang University

PROFILE:
Zhejiang University is an elite C9 League university located in Hangzhou, the capital of Zhejiang province. Founded in 1897, Zhejiang University is organized into 37 colleges, schools, and departments offering more than 140 undergraduate and 300 graduate programs. The University has been deeply dedicated to nurturing high-caliber innovators and future leaders for an increasingly interconnected world; to encouraging interdisciplinary and creative research that addresses challenges the world faces today; and to translating knowledge and creativity to benefit wider communities. As a student team from Zhejiang university, this team also firmly wish they can change the world through their own effort.



NOMINATION DETAILS

Fresh Mobile Application by Deyin Zhang is a Nominee in Sustainable Products, Projects and Green Design Category.

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AWARD DETAILS

Fresh Mobile Application by Deyin Zhang is Winner in Sustainable Products, Projects and Green Design Category, 2021 - 2022.



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