DESIGN NAME: Against Suicide Campaign
PRIMARY FUNCTION: Social Graphic
INSPIRATION: Important, but stigmatized – Suicide! One Campaign, visualized in a combination of a loud and a silent strategy. Those affected feel more understood and the inconspicuous design means that they are less reluctant to seek help. Thoughts of suicide can affect anyone, at any time in life. In these difficult times, isolation and social pressures are increasing problems. On the other hand, Depressions are still a taboo and a stigma. Those affected often remain silent until the thoughts start to cycle and in the worst case, the can turn into a suicidal chain reaction. Suicide and depressions are a taboo topic. The design of "# Against Suicide" has two parts that complement each other. A loud one (with the big poster full of details and discussion subjects for the public places and waiting areas) and a quiet / silent one (in the public transports). It should be not noticeable if someone who needs help looks longer at the supposed timetable in the subway. Help phones and websites can be noted in the respective countries. The poster with the chain reaction is intended to invite discussion and to break the silence. This combination should reach all people who are looking for help, or who are in need because no one is alone and everyone has dark thoughts sometimes.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: The Against Suicide Campaign is an illustrative / inclusive campaign design concept. The large illustration of the chain reaction shows various triggers and the solution in the form of auxiliary assumptions. The poster should be placed in public places across from squares or stops where the viewer has time to perceive what is being visualized. The timetable flyer and the timetable poster are intended as "quiet advertising" for public transports.
OPERATION / FLOW / INTERACTION: This Campaign, visualized in a combination of a loud and a silent strategy they consists of two paths, which, when combined, reach all who needs help.
The big poster (the loud one) is full of details, full of little things and interactions, like the little triggers and phases of a suicidal process. The timetables and flyers (the silent strategy) have different starting points / crises in life, so that everyone has to ask themselves if they don't know someone who is affected. Those affected feel more understood and the inconspicuous design means that they are less reluctant to seek help.
The prevention campaign in the public transport is intended to enable affected to inquire about help without being noticed. The large poster
in the waiting area and in public places is intended to break the taboo of depressions and invite to discuss – everyone knows one of these triggers.
PROJECT DURATION AND LOCATION: The project idea startet in Germany, but it can be an international prevention.
FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design
|
PRODUCTION / REALIZATION TECHNOLOGY: The Against Suicide Campaign was illustrated by hand and drawn in vectors
SPECIFICATIONS / TECHNICAL PROPERTIES: It can be produced as a big Plakat, as Flyer, or as a newspaper print
TAGS: infographic, socialgraphic, suicide, prevention, illustration, vector
RESEARCH ABSTRACT: One Campaign, visualized in combination of a loud and a silent strategy. The big poster (the loud one) is full of details, full of little things and interactions, like the little triggers and phases of a suicidal process. Triggers they want to be found and they everybody knows. The timetables and flyers (the silent strategy) have different starting points / crises in life, so that everyone has to ask themselves if they don't know someone who is affected. Those affected feel more understood and the inconspicuous design means that they are less reluctant to seek help.
CHALLENGE: The hardest part war the taboo of the suicide topic.
ADDED DATE: 2022-01-11 14:37:53
TEAM MEMBERS (1) : Lara Wilkin
IMAGE CREDITS: Lara Wilkin
|