DESIGN NAME: The Embrace of Mother Teresa
PRIMARY FUNCTION: Newborn Drinking Water
INSPIRATION: The Embrace of Mother Teresa
Inspired by Mother Teresa's embrace, we use that image to warm mothers' hearts and convey the spirit of philanthropy. The most common comforting behavior globally is hugging, and the warmest hug is the embrace of a mother. Hugs can satisfy the baby's desire for skin contact; it effectively soothes the baby, relaxes emotions, reduces crying, and enhances the sense of security and trust.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: A unique characteristic of the bottle is the curve that enhances the gripping function, as its comfort lies in the best possible gripping position. The fingers lay on the notch of the bottle curve, as it extends all the way to the bottle cap. The thumb shall press down on the notch for easy opening. The bottle mouth adopts a large diameter of 35mm, which reduces the waiting time when mothers prepare milk powder.
OPERATION / FLOW / INTERACTION: This series of products has the main goal to give more alternatives to the consumers but especially to those consumers that are looking for healthier and light flavored beverages.For consumers looking to curb their intake of soda, juices, or other sugary beverages.
PROJECT DURATION AND LOCATION: The project was done within 3 months. The design is finished in Shenzhen, production in Shenzhen City, Guangdongi Province.
FITS BEST INTO CATEGORY: Packaging Design
|
PRODUCTION / REALIZATION TECHNOLOGY: To make a profound impression in consumers' mind, printed gradiently with a same spot color as the numbers of color is limited and the printing on film is challenging itself. The gradient effect makes the band more detailed and exquisite. Silver printing partly brings a different texture of the matte film, and allows a more flexible usage when it comes to serial products.
SPECIFICATIONS / TECHNICAL PROPERTIES: Bottle type::Width94mm x Depth94mm x Height265mm
TAGS: Newborn Drinking Water, TAVINA, loop, environmental protection, Tiger Pan
RESEARCH ABSTRACT: How to improve packaging quality and user experience with no extra expense on transportation and production? The most common comforting behavior globally is hugging, and the warmest hug is the embrace of a mother. Hugs can satisfy the baby's desire for skin contact; it effectively soothes the baby, relaxes emotions, reduces crying, and enhances the sense of security and trust.
CHALLENGE: The grip The fingers lay on the notch of the bottle curve, as it extends all the way to the bottle cap. The thumb shall press down on the notch for easy opening. The bottle mouth adopts a large diameter of 35mm, which reduces the waiting time when mothers prepare milk powder.
ADDED DATE: 2021-09-27 11:00:27
TEAM MEMBERS (6) : Creative Director :Tiger Pan, Graphic Design:Yuxuan He, Graphic Design:Yahui Wang, Image Editing:Kelin Tan, Technical Direction:Zhangkun Xie and Technical Direction:Jinyan Zhou
IMAGE CREDITS: Image #No 1: Photographer Kelin Tan
Image #No 2: Photographer Kelin Tan
Image #No 3: Photographer Kelin Tan
Image #No 4: Photographer Kelin Tan
Image #No 5: Photographer Kelin Tan
|