Linhu Queshe Green Tea Tea Packaging by Xianfeng Wu

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DESIGN DETAILS
DESIGN NAME:
Linhu Queshe Green Tea

PRIMARY FUNCTION:
Tea Packaging

INSPIRATION:
The tea originates from Yibin, Sichuan Province, known as "China Bamboo Sea ". It is famous for its bamboo production, and Linhu Queshe is also the local high-quality green tea. In order to highlight the cultural characteristics of the country of origin, the designer designed the packaging into a bamboo-festival shape, so that it saves space and reduces logistics costs when packaging transportation. When displayed, it can overlap the packaging, becoming a beautiful scenery on the shelf.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
This is a tea packaging design. The product packaging form is different from the traditional Chinese tea packaging. The packaging is light and easy to use.

OPERATION / FLOW / INTERACTION:
The packaging can be overlapped when displaying, just like walking into the bamboo forest and enjoying the breath of nature.

PROJECT DURATION AND LOCATION:
The project was created in December 2018 and completed in Shenzhen in March 2019, and sold in Yibin, China

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
The product is made of aluminum, light and elegant in color.

SPECIFICATIONS / TECHNICAL PROPERTIES:
47mmX47mmX65mm

TAGS:
Bamboo, tea, packaging, nature, green tea

RESEARCH ABSTRACT:
In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.

CHALLENGE:
Both color and texture have experienced proofing for many times. Through close communication with manufacturers, the final product can be perfectly presented and the market feedback is good.

ADDED DATE:
2021-03-09 01:53:27

TEAM MEMBERS (1) :
Wu Xianfeng

IMAGE CREDITS:
Xianfeng Wu, 2020.



CLIENT/STUDIO/BRAND DETAILS
NAME:
-

PROFILE:
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NOMINATION DETAILS

Linhu Queshe Green Tea Tea Packaging by Xianfeng Wu is a Nominee in Packaging Design Category.

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AWARD DETAILS

Linhu Queshe Green Tea Tea Packaging by Xianfeng Wu is Winner in Packaging Design Category, 2020 - 2021.



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