Smart Center TV Application by Vestel UX and UI Design Group

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DESIGN DETAILS
DESIGN NAME:
Smart Center

PRIMARY FUNCTION:
TV Application

INSPIRATION:
Vestel Smart Center is an easy-to-use remote controller mobile application developed for Vestel Smart televisions. Standard remote controls are very limited for controlling a TV. that has various smart features. This causes deficiencies in the interaction between users and TVs. SmartCenter mobile app is designed and developed for improving this interaction. In addition to basic remote control features SmartCenter offers voice control, creating channel list, mirroring media between phone and TV.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Smart Center mobile app provides users to control remotely connected WiFi-enabled, smart Vestel televisions. With the help of Smart Center, information about program broadcasting and program details are always at hand. Users can also record broadcast programs to watch later, set reminders for programs, and share content on their mobile phones with their TVs. Users will be able to follow their TV routines and favorite channels & programs and more easily while they are controlling their TVs.

OPERATION / FLOW / INTERACTION:
Smart Center has an easy-to-understand and usable UX and UI design, and information architecture. SmartCenter gathers relevant features under different gorups such as Main Menu which includes primetime programs and their details, Remote Control, TV Guide, Applications and Settings. All these menus meet different needs of TV users. Users can remotely turn on/off and control their connected TVs by Remote Control feature. It also offers program suggestions to the user according to previous choices.

PROJECT DURATION AND LOCATION:
The project started in 2019 in Manisa.

FITS BEST INTO CATEGORY:
Interface, Interaction and User Experience Design

PRODUCTION / REALIZATION TECHNOLOGY:
Application is available on the market for both iOS and Android users.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The application is designed for all Android and iOS smart phone sizes.

TAGS:
Smart TV., remote control, program recommendations, program guide

RESEARCH ABSTRACT:
The dark interface is designed for a comfortable use that will not be tiring for the user while controlling the TV. Since the remote control feature is similar to the generic control elements and aspects universal, standard rules, the user can easily and intuitively control their television. The grid structured layout of SmartCenter provides user to follow TV guide and view program details easily while strengthening eye tracking.

CHALLENGE:
Vestel UX Group do user researches and A/B testing according to appropriate user group for defining exact user needs and related project guidelines. UX Group, after creating user journey maps, combines them with suitable interfaces for create better user experiences for Vestel smart device’s users. While designing these interfaces, user research insights, emotional impacts, usage scenarios, various design architecture systems and actual design trends are considered.

ADDED DATE:
2021-02-26 17:52:25

TEAM MEMBERS (5) :
İlayda Yesilova, Cemre Fidan Tuzun, Sultan Sel, Vestel UX/UI Design Group and Userspots

IMAGE CREDITS:
Main image #1 : Vestel UX/UI Design Group,Vestel
Optional image #1 : Vestel UX/UI Design Group,Vestel
Optional image #2 : Vestel UX/UI Design Group,Vestel
Video: Vestel UX/UI Design Group,Vestel
PDF: Vestel UX/UI Design Group,Vestel

PATENTS/COPYRIGHTS:
Copyrights belong to Vestel, 2021.

Visit the following page to learn more: http://www.vestel.com


CLIENT/STUDIO/BRAND DETAILS
NAME:
Vestel UX/UI Design Group

PROFILE:
Vestel User Experience Group consists of user experience designers and visual communication designers. The group works under the Vestel which is a Turkish home and professional appliances manufacturing company. Vestel UX belongs to Electronics department and creates projects with IOT groups. UX group projects include mobile and TV applications & interfaces that work with Vestel devices such as smart home devices, smart watch, electric vehicle and battery.



NOMINATION DETAILS

Smart Center Tv Application by Vestel Ux and Ui Design Group is a Nominee in Interface, Interaction and User Experience Design Category.

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AWARD DETAILS

Smart Center Tv Application by Vestel Ux and Ui Design Group is Winner in Interface, Interaction and User Experience Design Category, 2020 - 2021.



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