DESIGN NAME: Soda Grocery
PRIMARY FUNCTION: Graphic Packaging
INSPIRATION: The special history and culture of Macau created firecrackers with historical characteristics, but they suddenly disappeared after the industrial transformation. We summarized and sorted out representative packaging graphic languages, updated the design with modern graphic languages, adopted bold colors, and converted the original functions of the products into new packaging
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Update to the local graphic packaging design language during the history
OPERATION / FLOW / INTERACTION: In order to facilitate the use of mass consumers, the most common packaging method is adopted
PROJECT DURATION AND LOCATION: The project started in Macau in March 2020 and will be completed in Macau in June 2020.
FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design
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PRODUCTION / REALIZATION TECHNOLOGY: Choose packaging paper Scheduling other production materials Printing wrapping paper and inner sticker Process production filming, embossing, UV, bronzing, die-cutting finished product cutting
SPECIFICATIONS / TECHNICAL PROPERTIES: Width 185mm x Depth 145mm x Height 55mm
TAGS: package, brand, inheritance, graphic, illustration
RESEARCH ABSTRACT: Research Type is Exploration Research Research goal is Analyze the packaging of firecrackers that appeared in Macau in the 20th century, sum up its graphic language, and design a new type of packaging that meets the modern society with the characteristics Research Method is Observation Research tool is Old Macau firecracker packaging
CHALLENGE: Firecrackers in history are the representative products of Macau exported overseas. Therefore, in the design process of this project, it is necessary to retain the regional characteristics of Macau of the times, but also to have the style of modern design language, and to change the "attribute" of the packaging attached to its original pattern. : Since the setting of firecrackers is prohibited in Macau, the We need to change from the original packaging of firecrackers to packaging of special tourist food is the two biggest challenges of the project.
ADDED DATE: 2021-02-25 14:28:20
TEAM MEMBERS (2) : Shenfan Lan and JingWen Xu
IMAGE CREDITS: Shenfan Lan/JingWen Xu
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