ID FRAM Jewelry by Saedeh Sorouri

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DESIGN DETAILS
DESIGN NAME:
ID FRAM

PRIMARY FUNCTION:
Jewelry

INSPIRATION:
The source of inspiration for this ring was the increment of creativity and variety in wearing jewelries and matching them with multifarious apparel, in which not only engage the user day by day and hence increase the creativity, but also gives the opportunity to create each desirable set with any clothing.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
This ring can match with any desired clothing; Creativity is not exclusive to specific people and anybody could design his/her jewelries independently.

OPERATION / FLOW / INTERACTION:
This work consists of two frames one circular and other squared. According to the user’s taste and choice of apparel, (s)he is able to opt its desired frame and then, with a pinch of creativity, decorates the gemstones in an arbitrary manner. Use of temporary tattoo regarding its limitation is also viable.

PROJECT DURATION AND LOCATION:
Design and ideation of this work was started near in end of 2019 in Tehran and the making process based on the traditional silver has ended in the same year.

PRODUCTION / REALIZATION TECHNOLOGY:
Traditional silversmithing, which possesses special durability, was the making method of this work and the procedure took place in traditional silversmithing workshops. First 92.5 sterling silver was melted in furnace and after stages of rolling, sawing and soldering, has been made to this shape.

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
-

RESEARCH ABSTRACT:
Based on annual research, people spent a considerable amount of time on seeing, liking and purchasing manifold jewelries. People also value creativity notably and by using an artwork in which they themselves create, feel much more confident and exclusive.

CHALLENGE:
The challenge was to design a decorative adornment in way that increase creativity and ideation, in addition to squandering avoidance. It was intended to make each user independent to be part of the design of his/her own jewelry and feel more creative and exclusive.

ADDED DATE:
2021-02-06 15:11:55

TEAM MEMBERS (1) :


IMAGE CREDITS:
Saedeh Sorouri, 2020.



CLIENT/STUDIO/BRAND DETAILS
NAME:
Saedeh Sorouri

PROFILE:
This brand is about new design of fine silver that is “Art Clay Silver”. The brand was started in 1918 with the aim of designing modern jewelry. The designs are inspired by nature and the beauties of nature. After design, jewelry is made by the modern process of making silver. There is a meaning in every design that makes people to think about it.



NOMINATION DETAILS

Id Fram Jewelry by Saedeh Sorouri is a Nominee in Jewelry Design Category.

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AWARD DETAILS

Id Fram Jewelry by Saedeh Sorouri is Winner in Jewelry Design Category, 2020 - 2021.



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· Click here to register inorder to view the profile and other works by Saedeh Sorouri.


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